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Tems11 [23]
3 years ago
7

Why would a small business conduct less marketing research than a larger, established firm?

Business
2 answers:
labwork [276]3 years ago
8 0
The reason is <span>Marketing research is expensive.
</span>The established firm usually has a large amount of capital at its disposal, so they could do market research in order to strengthen their position.
Small business on the other hand, usually struggle to even barely continuing their operation for the next month.
11Alexandr11 [23.1K]3 years ago
3 0

A small business has fewer resources than a large established firm. Therefore, with fewer resources, they cannot cover as many categories of research as a larger firm can. Smaller firms therefore tend to have a specialty or an area of focus.

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An agreed-upon solution about a common set of engineering features and design choices is known as a?
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Which of the following is true about multicollinearity?
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Answer:

d. It is best measured using the statistic variance inflation factor (VIF).

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Multicollinearity is an important issue in multiple regression model, having many independent/ explanatory variables. Multicollinearity is the situation in which two or more independent variables are highly correlated. It is problematic because it increases the standard error of independent variable coefficient & undermines its statistical significance

Variance Inflation Factor [VIF] is a check & corrective measure of multicollinearity.  

  • VIF as a multicollinearity check : It quantifies the correlation between one explanatory variable with other explanatory variables.VIF = 1 implies there is no multicollinearity (correlation between independent variables); VIF upto 5  implies there is moderate multicollinearity (correlation between independent variables). VIF > 5 implies high multicollinearity (correlation between independent variables)
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This can even be done by \frac{Total\:Contribution\:}{Total\:Sales}

This will calculate contribution as a percentage of Sales, with this margin ratio we get break even sales value, and not the units.

Whenever there is an increase in variable cost it decreases the contribution.

Therefore, correct statement is

The contribution margin ratio can be calculated using either total amounts or per unit amounts.

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