Flighting is an advertising scheduling strategy that alternates between running a normal schedule of advertising and a complete cessation of all runs. Flighting refers to the period when advertising is being run, while the cessation period is known as a hiatus. A company may use a flighting strategy as a way to save on advertising costs, while relying on the effect of its past advertisements continue to drive sales. As sales slow or more budget becomes available, the company will resume normal advertising.
In a case whereby your craving for popcorn has been ongoing for a while it is only normal that you feel like taking more after eating the initial one....so as to satisfy the urge of having another one
The answer is negative emotions. It is because it is true
that people dislikes negative thoughts or emotions in a way that when they are
being brought up, they are likely to respond in a motivated way in a way of
avoiding or reducing the feelings that the negative emotions brought up.
