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Elanso [62]
4 years ago
12

Simon is a sales representative with McKesson who works with independent and chain drug stores to provide branded and private la

bel over-the-counter medications, as well as a host of other supplies. Simon can match his customers' requirements to his broad product mix, and he also provides insights about what's selling in the marketplace so that store managers can make decisions about the allocation of shelf space. The approach is working, and Simon has been able to achieve his sales goals while also earning high customer satisfaction scores from his customer accounts. Which marketing management philosophy best applies to McKesson?
Business
1 answer:
Crank4 years ago
6 0

Answer:

Societal marketing orientation

Explanation:

Options include "a. Societal marketing orientation , b. Production orientation , C. Sales orientation , d. Market orientation

Societal marketing orientation is an idea to engage the customers in marketing movement of the company. If the customers evangelize the product on the company’s behalf the company finds success very easily and efficiently. Societal marketing orientation not only focuses on the needs of the customers but also on the fulfillment of the social responsibility

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Cinnamon Toast Crunch cereal and Just Right cereal are considered substitute goods. Accordingly, one could predict that, holding
serious [3.7K]

b. the demand curve for Just Right cereal shifts to the right

<h3>What causes the demand curve to shift to the right?</h3>

When a factor other than price affects demand, the demand curve will shift. It happens when the price doesn't change but the demand for goods and services does.

If the determinant raises demand, the curve moves to the right. This indicates that even while the price remains the same, there is a greater demand for the commodity or service. The incomes of consumers will increase as the economy is flourishing. Despite the fact that prices haven't increased, people will purchase more of everything.

Learn more about the demand curve here:

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5 0
2 years ago
Club Med Inc. talks to its present and potential customers to assess their needs for its products. Then it develops products to
horsena [70]

Answer:

The correct answer is c. marketing concept.

Explanation:

One of the great bets of marketing is knowing which ones with the unsatisfied needs of customers to be able to penetrate the market effectively. What is sought with marketing is to align all efforts for something strictly necessary, which allows to carry out approaches and take all efforts to maximize sales and therefore profits.

5 0
4 years ago
Below is information relative to an exchange of similar assets by Grand Forks Corp. Assume the exchange has commercial substance
Dovator [93]

Answer:

c. $(5,000)

Explanation:

Calculation for the record of either gain/(loss)

In Case B

Book Value amount was $39,100

Fair Value amount was $34,100

Hence:

Using this formula

Gain/(loss)= Book Value-Fair Value

Let plug in the formula

Gain/(loss)=$39,100-$34,100

Loss=$5,000

Grand Forks would record a loss of $5,000 because the fair value which is the price the buyer is willing to buy the asset is lesser than than book value amount.

8 0
3 years ago
Individual policies are generally stand-alone policies, but may be written with other types of policies as a(n): a. Endorsement
Romashka-Z-Leto [24]

Answer:

The correct answer is letter "B": Rider.

Explanation:

A rider policy adds or restricts terms to an already existing insurance policy. This is typically used when the policyholder includes in the original coverage some others such as life, home, and auto insurance. Rider policies are typically low priced and in most cases are offered by the same insurance companies at a special discount to promote consumption among their insured.

7 0
3 years ago
"Development of society means the transformation of society." Elucidate it by giving examples .​
Nostrana [21]

Answer:

Development of society means transformation of the societies structure and its relations. For there to be a development in a society, its structure has to be changed.

Explanation:

Development of society means transformation of the societies structure and its relations. For there to be a development in a society, its structure has to be changed.

Over the years, various rules and regulations restricting the activities of people living in society have been made. Some of these regulations have been positive while some negative. This has lead to various society transformation like from simple to complex, unity to diversity, uncivilization to civilization and primitive and so on.

For there to be development they have to be transformation.

6 0
3 years ago
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