A group of four friends, two men and two women, are out for an evening on the town. "I'd like to go to the bookstore and get cof
fee," one of the women says. "Nah, lets go over to that club and have drinks while we listen to the band," one of the men replies. What does Solomon Asch's research suggest will be the likely outcome?
The likely outcome is that the group will probably go to the club because women tend to conform more than men in public responses.
Explanation:
Solomon Asch's research suggests that the likely outcome will be that <em>the group will probably go to the club because women tend to conform more than men in public responses</em>. Asch's researches were conducted in the 1950s. He wanted to study how personal opinion is influenced by the group. Individuals tend to act according to the group to which they belong. Conformity increases in women when they have to give public responses. Conformity decreases when answers can be delivered privately.
