Paid personal communication that seeks to inform customers and persuade them to purchase products in an exchange situation is Personal selling.
What is personal selling?
- In order to influence a customer's buying choice, personal selling is a personalized sales technique that involves direct communication between a sales representative and potential customers.
- Globalization, the rise of the internet, and the emergence of social media, however, have made personal selling only one of many selling and marketing strategies.
- The selling strategy might not be as popular as it once was. Yet there are so many businesses that significantly rely on this approach to selling.
What are the objectives of personal selling?
- Building strong, long-lasting relationships with consumers.
- Boosting demand for the offering.
- Increasing sales.
- Supporting the customers.
Learn more about the personal selling with the help of the given link:
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Answer:
Cost of goods manufactured= $228,700
Explanation:
<u>To calculate the cost of goods manufactured, we need to use the following formula:</u>
cost of goods manufactured= beginning WIP + direct materials + direct labor + allocated manufacturing overhead - Ending WIP
cost of goods manufactured= 25,500 + (46,000 + 75,500 - 39,500) + 100,500 + (68,500 - 11,800) - 36,000
cost of goods manufactured= $228,700
We deduct the indirect material from overhead because it is already incorporated into direct materials.
Answer: Fundamental attributional error.
Explanation:
Frank is making a fundamental attributional error when judging the cause of Anna's inability to meet sales target. Frank is blaming her failure based on her character rather than on the real reason which is the attractive sales offer of their competitors. Fundamental attributional error is an error which arises from judging a person's action based on their character without considering other possible external causes.
Answer:
A) an increase in the price of other kinds of candy
Explanation:
If the price of substitute products (other types of candy) increases, then the suppliers of chewing gum can increase their price without the quantity demanded decreasing. If the decrease in the price of chewing gum is smaller than the increase in the price of substitute products, the quantity demanded will increase.
If there was a price increase of the main ingredients used to produce chewing gum, then the supply curve would shift to the left (option B is wrong).
If the workers signed an agreement that lowered their wages, then the supply curve would shift to the right (option C is wrong).
A decrease in the number of young people in the market would decrease the quantity demanded for chewing gum, which in turn would decrease the equilibrium price (option D is wrong).
A decrease in income would also decrease the quantity demanded, which would in turn decrease the equilibrium price (option E is wrong).
