Answer:
Top down
Explanation:
Top down marketing plan is one in which the sales are directed towards a target market in such a way that it relates to the needs of the target market as well as specifying sales objectives.
Top down marketing involves situation anaysis, marketing objectives, marketing strategy ans marketing tactics.
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Answer:
d. 1.0.
Explanation:
Four-firm concentration ratio is the ratio of the sales of the four largest firms in the industry relative to total industry sales. In industry B total sales is of $10 million and the top four combined have total sales of $10 million
Therefore, the four firm concentration ratio = $10 million/ $10 million = 1
Therefore correct answer is option B i.e. 1.0
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Answer:
b. $600,000
Explanation:
The company has to record as revenue the product at the list price, then if exist a special discount on the price list, it must be record as discount applied to products in the Income Statement, separate of Revenue or Gross Sales.
The price that the company ACH pay by the product ($650,000) it's not at change on the price if not due to the payments term which is one year later, so the company ACH has to pay a financial cost because the payment will be made one year later.