1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
Mrac [35]
3 years ago
10

Which step in the STP process develops descriptions of the different segments, which helps firms better understand the customer

profiles in each segment?
a. Establish overall strategy or objectives
b. Select segmentation method
c. Develop positioning strategy
d. Evaluate segment attractiveness
e. Select target market
Business
1 answer:
timurjin [86]3 years ago
6 0

Answer:

d. Evaluate segment attractiveness

Explanation:

The STP process helps to find your customers and decide the best way to target them. The step of the process that develops descriptions of the different segments is evaluate segment attractiveness as in this step the description of the segments along with market information and research results are generated to evaluate each segment.

You might be interested in
Partial adjusted trial balance for Pina Colada Corp. at December 31, 2017, includes the following accounts: Retained Earnings $1
lara [203]

Answer:

See below

Explanation:

Pina Colada Corp.

Retained earnings statement for the year

Retained earnings January 1 [$16,700 + $4,700 - $10,400] $11,000

Add: Net income $10,400

Less: Dividends $4,700

Retained earnings, December 31 $16,700

Therefore, ending retained earnings is $16,700

4 0
3 years ago
The amount of income that would result from an alternative use of cash is called:_______.
Digiron [165]

Answer:

The answer is opportunity cost

Explanation:

Opportunity cost is the cost of an alternative forgone action. The cost of an action not taken. For example, Mr A had the chance to choose between job X and job Y, if he chooses job X, the salary that job Y will pay if he had chosen them will be the opportunity cost.

Therefore, the amount of income that would result from an alternative use of cash is the OPPORTUNITY COST.

7 0
3 years ago
You work for an accounting firm, and your supervisor is interested in learning more about the proposed tax reforms in your state
masha68 [24]

Answer: An investigative report

Explanation:

An investigative report is created with the intent which is that it may be used in a court of law. The investigative report should be succinct and must focus on the mission of the investigation.

The investigator's primary purpose is to find information and evidence on a precise matter, in order to recover significant documents, or certain file types. The goal of the investigation is usually defined by ones client who could either be internal to the organization one works for or another lawyer or investigator.

6 0
3 years ago
All of the following are advantages of having a savings account except
expeople1 [14]

Answer:

Funds held in a savings account are highly liquid

Explanation:

The purpose of a savings account is the assist a customer achieve their saving objectives. A savings account is a secure way of accumulating funds for an intended purpose or keeping money that does not have immediate use.  

Financial institutions that offer savings account limit on withdrawals to help a customer achieve planned saving objective. It means money saved is not accessible at will. Penalties apply should a customer insists on more than the acceptable number of withdrawals.

5 0
3 years ago
Gideon Company uses the direct write-off method of accounting for uncollectible accounts. On May 3, the Gideon Company wrote off
zloy xaker [14]

Answer and Explanation:

The Journal entry is shown below:-

Bad debts expense Dr, $2,000

          To Accounts receivable-Hopkins $2,000

(Being write off is recorded)

Here we debited the bad debt expenses as it increased the expenses and we credited the accounts receivable as it reduced the assets so that the proper posting could be done  

7 0
3 years ago
Other questions:
  • Panamint Systems Corporation is estimating activity costs associated with producing disk drives, tapes drives, and wire drives.
    8·1 answer
  • What type of sales pitch you would use to try in convince that person to purchase a product
    5·1 answer
  • Which type of real option allows the output and/or inputs in the production process to be altered, depending on how market condi
    14·2 answers
  • TBS Bikes has recently introduced a series of bikes called Surami. The core positioning of TBS Bikes is "speed." Surami is a fiv
    12·1 answer
  • What is not Likly to be a major problem for business during a period of ongoing inflation?
    11·2 answers
  • For june, gold corp. estimated sales revenue at $600000. it pays sales commissions that are 4% of sales. the sales manager's sal
    10·1 answer
  • Use the information presented in Northeastern Mutual Bank's balance sheet to answer the following questions.Bank's Balance Sheet
    6·1 answer
  • Lundholm, Inc., reports financial statements each December 31 and issues $600,000, 7%, 15-year bonds dated May 1, 2012, with int
    5·1 answer
  • After conducting a market research​ study, Magnificent Manufacturing decided to produce a new interior door to complement its ex
    15·2 answers
  • Please help this is for economics
    11·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!