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Mrac [35]
3 years ago
10

Which step in the STP process develops descriptions of the different segments, which helps firms better understand the customer

profiles in each segment?
a. Establish overall strategy or objectives
b. Select segmentation method
c. Develop positioning strategy
d. Evaluate segment attractiveness
e. Select target market
Business
1 answer:
timurjin [86]3 years ago
6 0

Answer:

d. Evaluate segment attractiveness

Explanation:

The STP process helps to find your customers and decide the best way to target them. The step of the process that develops descriptions of the different segments is evaluate segment attractiveness as in this step the description of the segments along with market information and research results are generated to evaluate each segment.

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The answer here is unique selling proposition. Their slogan is telling you how they are unique and different from all the other chocolate candy options available on the market.

8 0
3 years ago
Gene is a self-employed taxpayer working from his home. His net business profit is $7,000 before home office expenses. His alloc
anyanavicka [17]

Answer:

D) Only $7,000 of the office expenses can be deducted; the remaining $1,000 can be carried forward to future tax years.

Explanation:

Since Gene's profit before home expenses is only $7,000, he can only deduct up to $7,000 for this year. That way his net profit will be $0. The remaining $1,000 must be carried forward so that he can use them in the future, probably next year he will add them to his deductions. If a business losses money, the government pay you anything, taxes only work one way, you have to pay.

3 0
3 years ago
A product manager is eager to develop a new product idea. To gain approval to do so, the product manager orders the research tea
vladimir1956 [14]

Answer:

The answer is b. Advocacy research

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8 0
3 years ago
one business attracts another business of similar type and together they may make more money than they would have singularly. th
Alexus [3.1K]

This is an example of competition principle of value.

The required details about business principle of value is mentioned in below paragraph.

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What benefit does rivalry have?

The cornerstone of a robust American economy is healthy market competition. Fundamental economic theory shows that when businesses compete for customers, it results in cheaper prices, better goods and services, more variety, and more innovation.

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8 0
1 year ago
A business issues 20-year bonds payable in exchange for preferred stock. This transaction would be reported on the statement of
Oxana [17]

Answer:

A. a separate schedule.

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