1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
Mrac [35]
3 years ago
10

Which step in the STP process develops descriptions of the different segments, which helps firms better understand the customer

profiles in each segment?
a. Establish overall strategy or objectives
b. Select segmentation method
c. Develop positioning strategy
d. Evaluate segment attractiveness
e. Select target market
Business
1 answer:
timurjin [86]3 years ago
6 0

Answer:

d. Evaluate segment attractiveness

Explanation:

The STP process helps to find your customers and decide the best way to target them. The step of the process that develops descriptions of the different segments is evaluate segment attractiveness as in this step the description of the segments along with market information and research results are generated to evaluate each segment.

You might be interested in
Miller Company’s contribution format income statement for the most recent month is shown below: Total Per Unit Sales (20,000 uni
Sloan [31]

Answer:

Answers are 1.  $95.000  2. $42.500 3. $ 50.000 4. $59.600

Explanation:

In each case you have to replace the data with the given information

1 If unit sales increase 15%    

   

     Units   price   Total  

Revenue    20,000.00   17.25   345,000.00  

Variable Man    20,000.00   9.00   (180,000.00)

Contribution margin   20,000.00   8.25   165,000.00  

Fixed expenses    20,000.00   3.50   (70,000.00)

   

Net income       95,000.00  

   

2 If price decreases by $1.5 and units sold increases by 25%    

     Units   price   Total  

Revenue    25,000.00   13.50   337,500.00  

Variable Man    25,000.00   9.00   (225,000.00)

Contribution margin   25,000.00   4.50   112,500.00  

Fixed expenses    25,000.00   2.80   (70,000.00)

   

Net income       42,500.00  

   

   

3 If price increases by $1.5 and fixed expenses by $20.000    

     Units   price   Total  

Revenue    20,000.00   16.50   330,000.00  

Variable Man    20,000.00   9.00   (180,000.00)

Contribution margin   20,000.00   7.50   150,000.00  

Fixed expenses    20,000.00   5.00   (100,000.00)

   

Net income       50,000.00  

   

4     Units   price   Total  

Revenue   18,000.00   16.80   302,400.00  

Variable Man   18,000.00   9.60   (172,800.00)

Contribution margin  18,000.00   7.20   129,600.00  

Fixed expenses   18,000.00   3.89   (70,000.00)

   

Net income      59,600.00

5 0
3 years ago
A lack of the resources needed to go into producing goods and services is called what
kotykmax [81]
Goods service resources
8 0
3 years ago
Nishi Corporation prepares financial statements for each month-end. As part of its accounting process, estimated income taxes ar
choli [55]

Answer:

1. $4,100

2a. Dr Income tax Expense $4,100

Cr Income tax payable $4,100

2b. Dr Income tax payable $33,926

Cr Cash $33,926

Explanation:

1. Calculation to Determine the amount of the accounting adjustment

Income tax payable for quarter 4 $33,926

Less: Unadjusted balance in Income tax payable account $29,826

Accounting adjustment to be done as on Dec 31 $4,100

2a. Preparation of journal entries to record December 31

Adjustment to the Income as on Dec 31

Dr Income tax Expense $4,100

Cr Income tax payable $4,100

2b. Preparation of the Journal entry to record later January 20 payment of the fourth-quarter taxes.

January 20 payment of the fourth-quarter taxes.

Dr Income tax payable $33,926

Cr Cash $33,926

3 0
3 years ago
How air particle density and air pressure are related
EleoNora [17]

Explanation:

The more gas particles there are within a given area, the greater the air density. Likewise, the greater the air density, the more gas particles there are per unit volume. Therefore, there are more air particles bombarding with a surface. Thus, the air pressure increases as the air density increases and visa versa... I hope this helps you answer your question :)

4 0
3 years ago
The owners of Arthouse Inc., a national artist supplies chain, are contemplating purchasing Craftworks Inc, a smaller chain. Art
Elodia [21]

Answer:

It can purchase at most, $18.13 per share.

Or 72.52 millions for the total 4,000,000 shares

Explanation:

We are given with  the present value of the merger at Craftworks discount rate. The shares can be purchase at most at the same level of the present value of the increase in the free cash flow.

That way, the net present value will be zero and the merger will yield the 16% required.

72,520,000 Millions

 4,000,000 shares outstanding

price per share 18.13

The crafworks shares can be purchase at most for 18.13 above this, it would yield the 16% required

Currently the share are at 16.25 so it could be possible to do the take-over

6 0
3 years ago
Other questions:
  • A potential benefit of telecommuting is that it _____. reduces employee turnover regulates work routine increases interaction wi
    8·1 answer
  • 16. If a business chooses an alternative strategy
    6·1 answer
  • Holton Company makes three products in a single facility. Data concerning these products follow:
    6·1 answer
  • "the aggregate demand curve is the sum of all demand curves of all goods and services in the economy"
    12·1 answer
  • Burkhardt Corp. pays a constant $13.60 dividend on its stock. The company will maintain this dividend for the next 9 years and w
    9·1 answer
  • Common stock, $10 par value (50,000 shares outstanding) $ 500,000 Preferred stock, 6% cumulative, $100 par value, 3,000 shares o
    14·1 answer
  • Circular 230 requires due diligence from a practitioner in all of the following circumstances except
    15·1 answer
  • Jared helps people plan for retirement, so they have enough to live on when they're old. He is:
    9·2 answers
  • Wellington Corp. has outstanding accounts receivable at year end totaling $6,500,000 and had sales on credit during the year of
    15·1 answer
  • 2 points Time Remaining 5 minutes 36 seconds00:05:36 eBookItem 2 Time Remaining 5 minutes 36 seconds00:05:36 Brad proposed the p
    7·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!