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Mrac [35]
3 years ago
10

Which step in the STP process develops descriptions of the different segments, which helps firms better understand the customer

profiles in each segment?
a. Establish overall strategy or objectives
b. Select segmentation method
c. Develop positioning strategy
d. Evaluate segment attractiveness
e. Select target market
Business
1 answer:
timurjin [86]3 years ago
6 0

Answer:

d. Evaluate segment attractiveness

Explanation:

The STP process helps to find your customers and decide the best way to target them. The step of the process that develops descriptions of the different segments is evaluate segment attractiveness as in this step the description of the segments along with market information and research results are generated to evaluate each segment.

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​U(X,Y)equals=20Xplus+80Yminus−Upper X squaredX2minus−2Upper Y squaredY2 where X is his consumption of CDs with a price of ​$11
ankoles [38]

Answer:

The number of CDs = 111.36

The number of movie videos = 242.72

N/B: I choose not to round up the answers.

Explanation:

The method used is the Lagrangian method. Basically, the optimization problem we are trying to solve is  the utility function u(x,y) = 20x+80y -x^2 -y^2

subject to the constraint

11x + 22y = 6565.

So the optimization problem(Lagrangian) is

\Delta = 20x + 80y -x^2 -y^2- \lambda(11x+22y-6565),

where \lambda is a constant called the Lagrange multiplier.

To find the optimal consumption, we need to maximize the Lagrangian with respect to the variables x,y,\lambda. This we do by differentiating \Delta with respect to each variable and then equate to 0.

\Delta_x : 11\lambda = 20 - 2x ........................(1) \\\Delta_y: 11\lambda = 40 -y .........................(2) \\\Delta_\lambda = 11x + 22y = 6565............................(3) \\

Equate (1) and (2), to get y = 20+2x and substitute into (3) to get x = 111.36. Substituting x = 111.36 into 20+2x to get the corresponding value of y.

7 0
3 years ago
Why do you think it is important to consider both salary and benefits when applying for a job?
alexira [117]

Answer: It is important because an employee needs to have other rights beyond a salary.

Explanation: Although it is true that a person who applies for a job in return receives a salary, many times the work to do for the development and well-being of the company is greater than what he receives. Many people work tirelessly so that the place where they are working can continue to function properly. In many cases, the salary you receive is a salary that may be little and that does not compensate for many things. The benefits give the employee the opportunity to enjoy certain things and thus lighten the burden of him since not everything has to come from salary.

7 0
3 years ago
Year 1 2 3 4 5 Free Cash Flow $22 million $24 million $29 million $32 million $35 million XYZ Industries is expected to generate
Elena L [17]

Answer:

The expected current share price is $7.66

Explanation:

According to the given data, we have the following:

FCF1 = $22 million

FCF2 = $24 million

FCF3 = $29 million

FCF4 = $32 million

FCF5 = $35 million

Growth Rate, g = 2%

WACC = 7%

In order to calculate the expected current share price we have to calculate first the following:

First, we have to calculate the FCF6 as follows:

FCF6 = FCF5 * (1 + g)

FCF6 = $35 million * 1.02

FCF6 = $35.70 million

Next, we have to calculate the Horizon Value of Firm as follows:

Horizon Value of Firm = FCF6 / (WACC - g)

Horizon Value of Firm = $35.70 million / (0.07 - 0.02)

Horizon Value of Firm = $714 million

Next, we have to calculate the Current Value of Firm as follows:

20,560,747+20,962,529+23,672,638+24,412,646+24,954,516+509,072,132

Current Value of Firm = $22 million / 1.07 + $24 million / 1.07^2 + $29 million / 1.07^3 + $32 million / 1.07^4 + $35 million / 1.07^5 + $714 million / 1.07^5

Current Value of Firm = $623.63 million

Next, we have to calculate the Value of Equity as follows:

Value of Equity = Current Value of Firm - Value of Debt + Value of Cash

Value of Equity = $623.63 million - $40.00 million + $14.00 million

Value of Equity = $597.63 million

Therefore, the Price per share = Value of Equity / Number of shares outstanding

Price per share = $597.63 million / 78 million

Price per share = $7.66

The expected current share price is $7.66

5 0
3 years ago
Read 2 more answers
Chelsea, Inc. uses the job costing method and uses direct labor hours as the allocation base. In 2016, the total estimated and a
REY [17]

Answer:

3. MOH allocated to job= predetermined MOH rate * actual amount of allocation base used by the job

Explanation:

3. MOH allocated to job= predetermined MOH rate * actual amount of allocation base used by the job

The predetermined overhead rate is used to apply manufacturing overhead costs to production jobs. the quantity of a cost driver required by a particular job is multiplied by a predetermined overhead rate to determine the amount of overhead cost applied to the job.

An estimate is made of

  1. the amount of manufacturing over head that will be incurred during a specific period of time and
  2. the amount of the cost driver ( or activity base) that will be used or incurred during the same time period. the predetermined overhead rate is computed as follows

Predetermined Overhead Rate= Budgeted Manufacturing Overhead Cost/ Budgeted amount of cost driver

The predetermined overhead rate is used to apply manufacturing overhead costs to production jobs. The quantity of the cost driver ( or activity base ) required by a particular job is multiplied by the predetermined overhead rate to determine the amount of overhead cost applied to the job.

6 0
3 years ago
As you get closer to needing the money from an investment, what happens to your risk tolerance
Sedbober [7]

Risk tolerance gets lower and lower as you get closer to needing the money from your investment.

If you don't need the money for 50 years, you are more likely to take risks in the stock market or other higher risk investments in return for higher rewards. If you need the money tomorrow, you will not be willing to risk it all in the stock market because even though it <em>could </em>double, you might lose it all.

8 0
3 years ago
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