Question

Denim Blue Jean Corporation is a growing company located in Washington​ State, but it is beginning to develop a presence in the surrounding states as well. It sells only one productlong dashblue jeanslong dashbut it has 12 different lines of jeans that cater to​ men, women,​ children, babies,​ toddlers, and teens. Which type of marketing department organization would BEST suit Denim Blue Jean​ Corporation?A. Combination organization
B. Market or customer organization
C. Geographic organization
D. Product management organization
E. Functional organization

Answer 1

Answer:

B. Market or customer organization

Explanation:

This type of organization is organized by customer type in order to ensure that the different expectations of the customer groups are met by a customized service approach. Since Denim Blue Jean Corporation caters to​ men, women,​ children, babies,​ toddlers, and teens, this is the best approach for the organization.