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ASHA 777 [7]
3 years ago
10

When entering a foreign market, Montain stream brewery purchases a manufacturing plant and sets up a new brewery. Instead of usi

ng their signature name, the product produced in the foreign market is labeled as “Everest Prak Brew” This is an example of?

Business
1 answer:
evablogger [386]3 years ago
4 0

it's an example of brand localization

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