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postnew [5]
4 years ago
11

Mike and Ike, the fruit-flavored chewy candies, needed a major facelift. The brand had a small but loyal core of "munchers." A r

elatively small brand, it needed visibility to take on share leaders like Starburst and Skittles. The company changed its packaging and developed contests all geared to 12- to 17-year-olds. The makers of Mike and Ike have modified its _____ strategies. place and price promotion and place product and place product and promotion promotion and price
Business
2 answers:
elena55 [62]4 years ago
8 0

Answer:

D. Product and Promotion

Explanation:

Product strategies are strategies to outlines the direction of a product, how it will get there and how it will succeed. They are strategies used in improving products.

By changing the product packaging, the company modified its product strategy.

Promotion strategies are strategies used in promoting or stimulating demand for a company's goods and services. They are designed in a way to mostly inform and persuade the public about purchasing their products and services. By developing a contest geared towards 12 to 17 year olds, the company modified its promotion strategies.

loris [4]4 years ago
4 0

Answer:

The correct answer is letter "D": product and promotion.

Explanation:

Products are always related to the form they are promoted. Advertising is determined by the type of product that will be offered and greatly contributes to the number of sales of the company. If a firm diversifies or changes from products, marketing will change as well.

Thus,<em> Mike and Ike changed their product by modifying its candies' package and their promotion by carrying out contests for 12 and 17 year-olds.</em>

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Because services are inseparable, they cannot be tried before they are purchased. To counteract this, a service firm might:
sdas [7]

Answer:

A, Offer a guarantee for the customer's complete satisfaction.

Explanation:

SInce services are inseperable beacuse there cannot be trials unlike in some goods, the only way to keep a customer's mind at rest over the service he or she is getting to give a guarantee as to the quality of the service such that the customer is satisfied and can purchase the service.

For example, giving a customer a time frame for the durability of a service and also a consideration for re-service before the set or supposed time is a way of giving customer guarantee about a service he or she is purchasing

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Cheers.

4 0
3 years ago
Marion Franklin is the CEO of a local real estate company, Action Realty. The community has seen an increase in population over
iogann1982 [59]

Answer:

Marion should use structured interviews.

Explanation:

This due to the fact that she lacks highly effective interviewing skills, and in the past, the agents she has hired have not always turned out to be as successful as she had hoped.

8 0
3 years ago
1. You and your best friend are brilliant entrepreneurs who are considering opening your own business tutoring struggling colleg
Anuta_ua [19.1K]

Answer:

a. Accounting profit for the business = $3,500

b. Economic loss = $1,000

c. The two friends can open the business and incur economic loss of $1,000 in the first year of operation.  In subsequent years, the revenue may increase to generate better economic profit.  This is the labor, risk, and reward of entrepreneurship.

d. If the two friends do not go ahead with the business because of the economic loss they suffer in the first year of operation, then they cannot be regarded as entrepreneurs.  They are merely laborers who cannot assume any risk for greater rewards tomorrow.

Explanation:

Cost of business per month:

Operating expenses = $4,000

Lease of building =        2,000

Total expenses =        $6,000

Revenue =                 $10,000

Accounting profit       $4,000

Economic profit:

Revenue =               $10,000

Total expenses =     $6,000

Opportunity costs:

Lost salaries              4,500

Lost Interest                500

Total costs             $11,000

Economic loss =     $1,000

4 0
3 years ago
Which of the following statements regarding inventory costing methods is correct? Multiple Choice In periods of inflation, LIFO
Lynna [10]

Answer:

In periods of inflation, LIFO will result in the lowest reported net income, and therefore a company will pay less in federal income taxes ⇒ TRUE STATEMENT

Explanation:

Last in, first out (LIFO) uses the  price of the last units purchased in order to determine the cost of goods sold. When inflation is high, prices tend to increase continuously, therefore, the price of the last units purchased will always be higher than the price of the first units purchased. This doesn't mean that exactly the last units purchased will be the ones sold, it is just an accounting method.

3 0
3 years ago
Which country listed has the highest human development ranking?
andreyandreev [35.5K]

Answer:

The answers to all 3 questions are:

1. Norway

2. China and India

3. Afghanistan

Explanation:

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7 0
3 years ago
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