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postnew [5]
4 years ago
11

Mike and Ike, the fruit-flavored chewy candies, needed a major facelift. The brand had a small but loyal core of "munchers." A r

elatively small brand, it needed visibility to take on share leaders like Starburst and Skittles. The company changed its packaging and developed contests all geared to 12- to 17-year-olds. The makers of Mike and Ike have modified its _____ strategies. place and price promotion and place product and place product and promotion promotion and price
Business
2 answers:
elena55 [62]4 years ago
8 0

Answer:

D. Product and Promotion

Explanation:

Product strategies are strategies to outlines the direction of a product, how it will get there and how it will succeed. They are strategies used in improving products.

By changing the product packaging, the company modified its product strategy.

Promotion strategies are strategies used in promoting or stimulating demand for a company's goods and services. They are designed in a way to mostly inform and persuade the public about purchasing their products and services. By developing a contest geared towards 12 to 17 year olds, the company modified its promotion strategies.

loris [4]4 years ago
4 0

Answer:

The correct answer is letter "D": product and promotion.

Explanation:

Products are always related to the form they are promoted. Advertising is determined by the type of product that will be offered and greatly contributes to the number of sales of the company. If a firm diversifies or changes from products, marketing will change as well.

Thus,<em> Mike and Ike changed their product by modifying its candies' package and their promotion by carrying out contests for 12 and 17 year-olds.</em>

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Kansas Company acquired a building valued at $162,000 for property tax purposes in exchange for 12,000 shares of its $3 par comm
Neko [114]

Answer:

$228,000

Explanation:

Value of the building

= Market price of the shares x Number of shares exchanged

= 12000x$19

=$228,000

8 0
3 years ago
Sophie made pies and sold them from her food truck to local businesses. This is an example of a(n) Group of answer choices simpl
Dimas [21]

Answer:

direct marketing channel.

Explanation:

A distribution channel is made up of the chain of entities or intermediaries through which goods pass before reaching the end consumer. In the direct marketing channel, a producer delivers the product directly to the end consumer. Direct marketing channel does not have any intermediaries such as wholesalers, distributors or retailers.

Direct marketing is suitable for small business that cannot afford the cost of intermediaries. It is also ideal to manufactures with low volumes of production, or those that cover a small geographical area.  Sophie does direct marketing as she produces and sells to the consumers directly.  By engaging in direct marketing, Sophie is in control of all aspects of distribution.

3 0
4 years ago
A company's Inventory balance at the end of the year was $204,200 and $218,000 at at the beginning of the year. Its Accounts Pay
dalvyx [7]

Answer:

$718,400

Explanation:

For computation of total amount of cash payments first we need to find out the decrease in merchandise, purchases and increases in accounts payable which is shown below:-

Decrease in merchandise = Balance at the beginning of the year - Balance at the end of the year

= $218,000 - $204,200

= $13,800

Purchases = Cost of goods sold - Decrease in merchandise

= $738,000 - $13,800

= $724,200

Increase in Accounts Payable = Accounts Payable balance at the end of the year - Accounts payable at the beginning of the year

= $102,000 - $96,200

= $5,800

Cash paid for merchandise = Purchases - Increase in Accounts Payable

= $724,200 - $5,800

= $718,400

6 0
3 years ago
Simon Corporation manufactures hydraulic valves. The product life of a valve is 4 years. Target average profit margin for Simon
Luda [366]

Answer:

Allowable unit cost of a hydraulic valve using the target costing model = 52.4

Explanation:

Given that:

Simon Corporation manufactures hydraulic valves. The product life of a valve is 4 years.

Target average profit margin for Simon 20.00%

The company does not expect the manufacturing cost to vary over the next 4 years

Estimated sales volume and the unit selling price of the valve for the next 4 years is given below:

Year                  Sales volume (units)                   Unit selling price

Year 1                       40,000                                 $80.00

Year 2                      50,000                                 $75.00

Year 3                     35,000                                   $50.00

Year 4                      25,000                                  $45.00

The objective is to determine the allowable unit cost of a hydraulic valve using the target costing model.

The Cost for each unit selling price can be calculated as:

= unit selling price - (Target average profit margin × unit selling price)

For Year 1

=  $80.00- (0.2 × $80.00)

= $80.00 - $16.00

= $64.00

For Year 2

= $75.00 - ( 0.2 × $75.00)

= $75.00 - ( $15.00)

= $60.00

Year 3

= $50.00 - (0.2× $50.00)

= $50.00 - $10.00

= $40.00

Year 4

= $45.00 - (0.2 × $45.00)

=$45.00 - $9.00

= $36.00

Year       Sales volume    Unit                Cost          Cost per Unit

                (units)             selling price  

Year 1       40,000          $80.00          $64.00       $2560000

Year 2      50,000          $75.00          $60.00       $3000000

Year 3      35,000          $50.00          $40.00        $1400000

Year 4       25,000          $45.00         $36.00        $900000

Total:        150000                                                    $7860000

Allowable unit cost = Total cost/Total number of unit cost

Allowable unit cost = $7860000/150000

Allowable unit cost = 52.4

6 0
3 years ago
Bruno Company had a $200,000 beginning balance in bonds payable and a $210,000 ending balance in bonds payable. During the year,
Ymorist [56]

Answer:

2009mmmmmmmmmmm...............

4 0
3 years ago
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