Answer: E- understanding your customer
Explanation: Marketing Research is the ability of an organisation to dig deep into its process of marketing and identifying problems that might affect the future of the organisation.
Most organisation do not take marketing research serious thereby cutting any budget set aside for this purpose. For a marketing research to be effective, there are processes to be followed and they are:
1. Identifying the problem
2. develop a marketing research plan
3. collect all relevant data
4. Analyse all data and report the findings
5.put your findings into action
Answer:
$56,000
Explanation:
The computation of the warranty expense for the month of November is shown below:
Warranty expense = Number of printers × Estimated percentage of defectives parts × Average cost per printer
= 20,000 printers × 2% × $140
= 400 × 1460
= $56,000
We simply multiplied the number of printers with the estimated percentage and the average printer cost so that the warranty expense could come
Answer:
Explanation: Kindly find attached the transaction
Answer:
c. auditors and financial statement users.
Explanation:
This is because, the auditors and the financial statement users tends to have different views on what their responsibilities are. Since their views differs, their tend to be a gap which occurs. <em>This gap is called audit expectation gap. This could be minimized through self regulating auditing of the financial statement before the final auditing by auditors.</em>