Answer:
The correct answer is letter "B": Conjoint analysis.
Explanation:
In Marketing, Conjoint analysis or Conjoint Value Analysis (CVA) is a research helpful in determining how individuals value different features of the same product. The analysis aims to measure the utility that consumers perceive from each feature at different levels of the product.
Answer:
False.
Explanation:
Soceital marketing is the concept that marketing should not only consider the consumer's need for satisfaction and the companie's goal of maximising profit, but also societie's long term goals.
Soceital marketing is concerned with companies identifying the wants and needs of particular target maket, and providing products in such a way that the target market is satisfied. The well-being of the consumer and society at large is enhanced.
Answer:No, because even though the company will be able to save on payroll the costs of travel will be increased
Explanation:
Centralizing the support functions of a business such as Human Resources, fiscal and purchasing units can reduce costs, create consistency and reduce duplication of duties.
However, in this case where the business needs to deploy staff of these units to each plant occasionally, the travel expenses and negative effect on the staff will outweigh the money saved.
Answer:
$2,925 Unfavorable
Explanation:
The computation of direct labor rate variance is shown below:-
Actual rate = Direct labor cost ÷ Actual direct labor hours
= $5,250 ÷ 150
= 35
Direct labor rate variance = (Selling rate - Actual rate) × Actual hours rate
= ($15.50 - 35) × 150
= -$19.5 × 150
= $2,925 Unfavorable
Therefore for computing the direct labor rate variance we simply applied the above formula.
