In decades past, the development and implementation of marketing strategy was about b.creating a large number of transactions in order to maximize a firm's market share.
<h3>What was the focus of marketing strategy in the past?</h3><h3 />
Companies wanted to increase the number of sales transactions they had as they believed it would lead to a higher market share.
These days however, companies try to retain their customers over the long term so they can have a sustainable revenue base.
Options for this question are:
a.aggressive selling in order to maximize sales volume.
b.creating a large number of transactions in order to maximize a firm's market share.
c.making products of moderate quality that could be sold at the lowest price possible.
d.conducting extensive research to discover customer needs.
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Answer:
Let us assume that both the industries are having an investment of $100,000
The profit of the given industry which is having 10% rate of return will be $100,000 * 10% = $10,000
The other industry which is having the Rate of return of 5% will earn a profit of $100,000 * 5% = $5000.
As the capital is just half of the revenue, it signifies that the total revenue will be $200,000
. So the same value of $10,000 will be 5% of the total revenue. On the other hand, $5,000 would be 2.5% of total revenue.
Thus, the first stated industry will charge 2.5% more than the other industry.
Answer:
Cash Collection is $122,000
Receivable as on August 31, is $97,000
Explanation:
Total budgeted cash collection in the month of August is $122,000 and total receivables as on August 31 is $97,000.
A schedule for the cash collection is made in MS Excel file, which is attached with this answer, please find it.
Answer:
b.Experience-rating plan
Explanation:
Experience rating is a method of evaluating used by insurance providers to adjust premiums up or down. The rating reflects your previous loss experience. It is based on the presumption that your historical loss experience predicts your future loss experience. In other words, your future losses are likely to be similar to those you incurred in the past. The Experience Rating Plan is mandatory for all eligible insureds. Any action taken in any form to evade the application of an experience modification determined in accordance with this Plan is prohibited. The object of the Experience Rating Plan is to recognize the differences between individual insureds through the use of the individual insured's own loss experience. The experience rating process serves as a means of using a history of past losses to predict the future losses of an insured.
This is done by comparing the experience of an individual insured to the average insured in the same classification. Therefore, using the insured's past experience, the experience modification is determined by comparing the actual losses to expected losses. An insured with better than average experience will produce a credit experience modification factor, while an insured with worse than average experience will produce a debit experience modification factor. A credit experience modification factor, less than 1.00, results in a premium reduction. A debit experience modification factor, greater than 1.00, results in a premium increase. An experience modification factor of 1.00, or unity, does not change premium.
The type of presentation that Professor Buchanan give is
sales presentation. Sales presentation is a strategy that involves with selling
a product or the product or sales that is provided to the consumers are being
closed or is being initiated by the seller.
