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notsponge [240]
3 years ago
11

Kim's Kayak Tours initially identified active retirees living in the retirement community nearby as one of its target markets. K

im then tailored her service and marketing message to the interests and schedules of that audience. Kim initially used __________ segmentation and then used __________ segmentation.A. micromarketing; loyaltyB. geographic; loyaltyC. behavioral; geodemographicD. lifestyle; macromarketingE. geodemographic; lifestyle
Business
1 answer:
Nezavi [6.7K]3 years ago
6 0

Answer: Option E  

                 

Explanation: In simple words geographic segmentation refers to the study under which the organisation studies its population based upon any characteristics for the purpose of marketing.

Similarly lifestyle segmentation refers to the study of ongoing change in taste and preferences of the population.

In the given case, Kim kayak first identified the population of the retires and then identified their needs and preferences.

Hence from the above we can conclude that the correct option is  E.

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Answer: The answer is as follows:

Explanation:

From these numbers, we can conclude that USA has a comparative in producing cars and France has a comparative advantage in producing bottles.

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