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Lelechka [254]
3 years ago
9

Nielsen purchases scanner data from retail transactions to compile, analyze, and resell to consumer packaged-goods firms so they

can assess what is happening in the marketplace. scanner data is an example of
Business
1 answer:
lozanna [386]3 years ago
7 0
Scanner data is an example of : syndicated external data

This technology is used to read a specific code and will cross match it to the database that available through its connected networks

hope this helps
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