Answer:
market segment.
Explanation:
Marketing can be defined as the process of developing promotional techniques and sales strategies by a firm, so as to enhance the availability of goods and services to meet the needs of the end users or consumers through advertising and market research.
Thus, it comprises of all the activities such as, identifying, anticipating set of medium and processes for creating, promoting, delivering, and exchanging goods and services that has value for customers. It typically, involves understanding customer needs, building and maintaining healthy relationships with them in order to scale up your business.
In marketing, each market segment comprises of people (consumers) who are relatively similar to each other in terms of their consumption behavior and preference or choice with respect to goods and services.
<span>A brand developed by a retailer and/or wholesaler that is available only in selected retail outlets is called a private-label brand. Private label branding is manufacturing of goods/ services by one company but it is known by the name of another one. The benefits of such an economical strategy are : the competition is reduced, whereas margins are increased as well as customers' loyalty.<span>
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T<span>he ITA believes that fair-trade policies allow countries to import and export freely, allowing consumers to save money. It will also create economic opportunities that will help to improve economies in other countries, which could contribute to solving global issues like poverty. To meet these goals, the ITA believes that trade barriers need to be eliminated.</span>
