1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
emmainna [20.7K]
3 years ago
9

Which of the marketing mix elements corresponds to what the buyer gives up in the marketing exchange?

Business
1 answer:
Lubov Fominskaja [6]3 years ago
8 0

Answer:

The correct answer is (B) Price.

Explanation:

The price is a marketing variable that comes to synthesize, in a large number of cases, the commercial policy of the company. On the one hand, we have the needs of the market, set in a product, with certain attributes; on the other, we have the production process, with the consequent costs and profitability objectives set. That is why the company must be in charge, in principle, of setting the price it deems most appropriate.

For the potential customer, the value of the product is expressed in objective and subjective terms, since it has a very particular scale when computing the different attributes of which it is composed, hence the denomination of expensive or cheap it gives them. However, for the company the price is a very important element in its marketing mix strategy, along with the product, distribution and promotion.

You might be interested in
If you started your own company selling iphone applications, what organizational structure would you create? why?
Sladkaya [172]

I will create a combination of functional and project-based organizational structures.  I have selected the combination due to the following rationale.

  1. There are different types and categories of iPhone applications. So, the development of each application is a project. Accordingly, competent professionals will be used and they will move from one project to another project.
  2. Selling of applications as well as taking care of HR operational aspects of the business will require people with expertise in these functional areas also. So, getting good sales as well as HR retention is the top priority for the business.
  3. A combination of these two structures will create a mix of back end and front end without any departmental inclination. So, the company will succeed.

Opting for other structures will either focus on applications or sales. But, it will be ineffective as sales will not happen without applications and applications alone cannot generate good sales without proper marketing.

Besides, there can be role confusion and conflict of interest with other organizational structure such as line only or staff only structures. Even, the selection of project-only or functional-only organizational structures will create problems and employee turnover will also increase.

Learn more about business here: brainly.com/question/24448358

#SPJ4

8 0
2 years ago
Heavy Metal Corporation is expected to generate the following free cash flows over the next five​ years: LOADING.... ​Thereafter
Tatiana [17]

Answer:

Heavy Metal Corporation is expected to generate the following free cash flows over the next five years: (Click on the following icon in order to copy its contents into a spreadsheet.) 2 3 Year FCF (5 million) 53. 6 66.2 78. 6 4 75. 3 . 5 82.5 After that, the free cash flows are expected to grow at the industry average of 4.4% per year. Using the discounted free cash flow model and a weighted average cost of capital of 13.6% a. Estimate the enterprise value of Heavy Metal. b. If Heavy Metal has no excess cash, debt of $288 million, and 42 million shares outstanding, estimate its share price. a. Estimate the enterprise value of Heavy Metal The enterprise value will be $ million. (Round to two decimal places.) b. If Heavy Metal has no excess cash, debt of $288 million, and 42 million shares outstanding, estimate its share price. price. The stock price per share will be $ (Round to two decimal places.)

Explanation:

5 0
2 years ago
To automate one of its production​ processes, the Milwaukee Corporation bought three flexible manufacturing cells at a price of
liq [111]

Answer:

$1,521,800

Explanation:

The computation of cost basis is shown below:-

Three cells cost price = 3 × $470,000

= $1,410,000

Combination of rate charges = $30,000 + $16,000 + $39,000 + $3,600

= $88,600

Wages of one foreman = wage per hour × weeks worked × hours per week

= $29 × 5 × 40

= $5,800

Wages of 4 foremen = 4 × $5,800

= $23,200

Three cells cost basis = Three cells cost price + Combination of rate charges + Wages of one foreman

= $1,410,000 + $88,600 + $23,200

= $1,521,800

4 0
3 years ago
Which one of the following is the most likely reason why a stock price might not react at all on the day that new information re
Vaselesa [24]

Answer:The information was expected is the most likely reason why a stock price might not react at all on the day that new information related to the stock’s issuer is released. Assuming the market is semi strong form efficient.

<u>Explanation:</u>

The major reason that the stock price might not react to the information related to that stock was the expectancy of information in advance. It was a piece of expected information. When something is expected then our response towards it does not bring much change.

Similarly, when it is already expected to get some information related to the stock, on receiving that information the stock price does not react. It means it might neither fall nor rise.

5 0
3 years ago
Kempton Enterprises has bonds outstanding with a $1,000 face value and 10 years left until maturity. They have an 10% annual cou
viva [34]

Answer:

YTM is 7.46%

Explanation:

Given:

Face value of bond (FV) = $1,000

Years to maturity (nper) = 10

Coupon rate = 10%

Coupon payment (pmt) = $100 (0.1×1,000)

Price of bond (PV) = $1,175

If the bonds are held till maturity, then yield to maturity is calculated using excel function =Rate(nper,pmt,PV,FV)

Yield of bond if held till maturity is 7.46%

4 0
3 years ago
Other questions:
  • Vitafluid, a health drink, is available at all supermarkets. After research, the marketing team of the branddiscovered that 90 p
    8·1 answer
  • Identify the BEST description of the Balanced​ Scorecard's customer perspective. To achieve our​ firm's vision and​ strategy: A.
    6·1 answer
  • At Taylor Activewear, orders have significantly exceeded projections, and Macon, the operations director, has decided to hire fo
    14·1 answer
  • A giant telecommunications company that was previously owned by the government of Sunzabia, a European country, is sold to an in
    12·1 answer
  • Identity and explain the type of adjustment raised in each transaction entered into by ABC Ltd. show how each adjustment will be
    14·1 answer
  • Why do brands with a large market share spend proportionally less on advertising compared to brands with a small market share? D
    5·1 answer
  • Trusper Company was organized on January 1, Year 1 and has had 1,000 shares of $200 par value, 10% cumulative preferred stock ou
    8·1 answer
  • Why should a society be careful in using its natural resources
    9·1 answer
  • Organic Grocer employed Jacobson as its manager and gave her authority to purchase supplies and goods for resale. Jacobson had b
    10·1 answer
  • Developmental tasks: question 1 options: a) always involve children. b) occur at all stages of the life cycle. c) always impede
    6·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!