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Ne4ueva [31]
3 years ago
11

Starbucks discovered through marketing research that 30% of consumers buy over 90% of all coffee drinks. If Starbucks used this

information to segment the market, it would be relying on what type of segmentation base?
Subjective and Specific
User Category
Subjective and General
Objective and General
Objective and Specific
Business
1 answer:
ser-zykov [4K]3 years ago
4 0

Answer: Objective and Specific

Explanation:

 According to the given scenario, the Starbucks is basically analyzing the market segments by using the proper marketing search process and it using the objective and the specific base of the segmentation for evaluating the each segments in the given data.

The main component of the segmentation is the objective that helps in reducing the overall risk in the decision process and also increase the overall efficiency of the product in the market.

 Therefore, Objective and Specific is the correct answer.

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An investor estimates that next​ year's sales for​ Dursley's Hotels Inc. should amount to about ​$100 million. The company has 5
Lerok [7]

Answer:

(a) $10 million

(b) $1 per share

(c) $49

(d) 25 %

Explanation:

(a) Estimated net earnings for next year.

Sales next year = $100 million

Net profit margin = 10%

Net profit margin = Net Income ÷ Sales

Net Income = 10% × $100 million

                    = $10 mil lion

(b) Next year's dividends per share.

Dividend payout = Dividends paid ÷ Net Income

                            = 50%

Dividends paid = $10 × 50%

                          = $5 mil lion

Per share dividend = Dividend paid ÷ Shares outstanding

                                = $5 million ÷ 5 million

                                = $1  per share

(c) The expected price of the stock (assuming the P/E ratio is 24.5 times earnings).

Earnings per share:

= Net income ÷ shares outstanding

= $10 million ÷ 5 million

= $2 per share

P/E Ratio = Price per share ÷ Earnings per share

Price per share = $2 × 24.5

                          = $49

(d) The expected holding period return (latest stock price: $40 per share).

= (Final price - Initial price + Dividend) ÷Initial Price

= ($49 - $40 + $1) ÷ $40

= 25%

8 0
4 years ago
An excise tax of $2 is placed on a jar of Honey. Honey producers end up bearing only $0.40 of the tax. The demand curve for hone
saw5 [17]

Answer:

The correct answer is option c.

Explanation:

If the demand for a product is elastic the tax burden will be borne by the producer. This is because elastic demand means that an increase in the price will lead to a more than proportionate reduction in the quantity demanded. So with the imposition of a tax, the sellers will not increase the price as it is likely to reduce demand.

If the demand is inelastic, it means that an increase in price will lead to less than a proportionate decrease in the demand. In this situation, after the imposition of tax, the tax burden can be shared between producer and buyer.

3 0
3 years ago
Felicia paid $2,879 for a new wall oven with her credit card. Felicia’s credit card has an APR of 13. 89%, compounded monthly. I
xeze [42]

The answer is A

Explanation:

Answer is A trust me

7 0
2 years ago
Lena invested her savings in two investment funds. The $6000 that she invested in Fund A returned a 6% profit. The amount that s
Nostrana [21]

Answer:

The amount that Lena will invest in fund B would be $4000.

Explanation:

Given information -

Amount invested in fund A - $6000

Return earned on fund A - 6%

Let us assume amount invested in fund B be x

Return earned on fund B - 1%

Return on both funds together - 4%

Let us assume the total amount of fund invested be ($6000 + x)

Now using simple equation , we will take out the value of x which is the amount invested in fund B -

$6000 X 6% + x X 1% = 4% ( $6000 + x )

= $360 + .01 x = $240 + .04 x

= $360 - $240 = .04 x - .01 x

$120 = .03 x

x = $120 / .03

= $4000.

4 0
4 years ago
Exercise 9-15A (Static) Using the current ratio to make comparisons LO 9-7 The following information was drawn from the balance
kiruha [24]

Answer:

a. 1.5  and 1.8

b. Montana

Explanation:

Below is the calculation for the current ratio:

a. Formula used, Current ratio = Current assets / Current liabilities

Current ratio of Kansas = 59000 / 40000 = 1.5

Current ratio of Montana = 78000 / 43000 = 1.8

b. The company that has a higher current ratio will have a greater likelihood to pay bills so Montana is the correct answer.

6 0
3 years ago
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