Answer: Commercialization
Explanation: The act in this case study illustrates commercialization which can be defined as the process of making new product available into the market with the motive of having strong financial gains. In this case study general foods was more aware than proctor and gamble thus they initiated the commercialization stage before them and developed the product for market before P and G.
Answer: The options are given below:
A. Yes; the sales rep might learn about a new opportunity in the need recognition stage.
B. Yes; history has shown that online reordering can't be trusted.
C. Yes; straight rebuys require a lot of the sales rep's assistance.
D. No; this is a waste of time since straight rebuys are straightforward and easy to handle.
E. No; the sales rep should be looking for new customers instead.
The correct option is A. Yes; the sales rep might learn about a new opportunity in the need recognition stage.
Explanation: Maintaining a strong relationship with customers is very vital to a business. This is because a sales rep will get current, up-to-date, and firsthand information from customers about their changing needs and this will better equip the sales rep to meet the dynamic needs of customers promptly.
For instance, a customer might decide to increase the quantity of inks to be bought, this need recognition opportunity can only be known to the sales rep if the sales rep has always been in touch with the customer.
Answer:
A) The GAAP statement is based on cost function rather than cost behavior.
Explanation:
Income statements that follow GAAP rules categorizes expenses based on their business function: product, selling or administrative.
While cost behavior categorizes costs based on how they influence a company's activities: variable, fixed and mixed. When a manager wants to measure the impact of any decision he/she makes, they need to use this type of categorization. For example, if fixed costs increase, what is the new break even point? If variable costs decrease, how is the marginal cost affected?
The correct option is C
<u>Explanation:</u>
The annual profit increase = $400,000
<u>The following formula is to be used in order to calculate the total profit enhancement in five years
</u>
The total profit increase in 5 years = 400000 multiply with 5 = $2,000,000 = $2 million
, As compared to cost of $1 million.
Thus, The correct option is answer (C) To take on the new salon because the expected marginal benefit ($2 million over 5-years) is greater than the estimated marginal cost ($1 million).
