First we have to find the slope of the original line. We can do this by solving for y.
2x + 3y = 15
3y = -2x + 15
y = -2/3x + 5
Now that we have the slope of -2/3, we know the slope of the new line will be 3/2. This is because perpendicular lines have opposite and reciprocal slopes. We can use that and a point in point-slope form to find the equation.