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Minchanka [31]
3 years ago
13

After years of using a mass marketing strategy, Digital Print Shops has responded to new competition from national chain stores

by focusing on small market segments that have been ignored by their larger competitors. Digital believes that by offering these market segments personalized customer services it can attract a loyal group of customers willing to pay premium prices. Digital's strategy to improve profits is known as
:
A. environmental scanning.
B. niche marketing.
C. micro-marketing.
D. respondent change.
Business
2 answers:
melisa1 [442]3 years ago
5 0

Answer: C micro marketing

Explanation:

Micromarketing is a marketing strategy in which advertising inputs are focused on a small group of closely targeted consumers. Micro marketing is focused on individual steps that are part of an overall people. In this situation the campaign is geared toward a particular audience. Take for example, P & G made use of such marketing by introducing its Pantene Relaxed & Natural shampoo and conditioner product line, it then made a strategic moves by targeting African American ladies.

Kisachek [45]3 years ago
4 0

Answer:

The answer to this question is B. Niche marketing

Explanation:

Niche marketing involves identifying and exploiting a small segment of a larger market by developing products to suit it. identifying and exploiting a small segment of a larger market by developing products to suit it.  

A niche market cater for  the unique demands that aren't being addressed by mainstream providers.  Organisations  pursue niche markets as a way to build loyalty and revenue with a largely-overlooked audience.

We can therefore conclude from the explanation in the questions as regards the activities of Digital Print Shops that it using a Niche marketing strategy

Hence the answer is B. Niche marketing

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krek1111 [17]

Answer:

Sanders Sporting Goods Company

The statement that supports the plaintiff's argument that Sanders is liable for sexual harassment is:

C) Sanders lacks a management response system for handling sexual harassment complaints.

Explanation:

A management response system will show that Sanders is not liable for the sexual harassment of this former employee.  Sanders must have done what is required before the case gets out of its hand by ensuring that the co-worker and everyone else fully appreciates the company's policy on the issue. For example, it can publish its policy regularly to enable everyone to be on the same page.

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jekas [21]

Answer:

excellence in execution.

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The excellence of management execution is a key feature for analyzing a company's long-term position. A global CEO should be aware of the importance that organizational success comes not just from a factor or periodic statement of profitability, but from a set of factors, such as personnel, financial and quality management that align the strategy in a way. effectively determine the organizational position in the market and vis-à-vis competitors.

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3 years ago
If the marginal product of labor is increasing, the marginal cost of output must be
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Your answer would be, If the Marginal Product of labor increases/rises, The Marginal Cost of Output FALLS.



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4 0
3 years ago
Assume an annual interest rate of 8%. You have $1. What is the value of the $1 one year in the future
seropon [69]

Answer:

the future value is $1.08

Explanation:

The computation of the future value is shown below:

As we know that

Future value = Present value × (1 + rate of interest)^number of years

= $1 × (1 + 0.08)^1

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