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Minchanka [31]
4 years ago
13

After years of using a mass marketing strategy, Digital Print Shops has responded to new competition from national chain stores

by focusing on small market segments that have been ignored by their larger competitors. Digital believes that by offering these market segments personalized customer services it can attract a loyal group of customers willing to pay premium prices. Digital's strategy to improve profits is known as
:
A. environmental scanning.
B. niche marketing.
C. micro-marketing.
D. respondent change.
Business
2 answers:
melisa1 [442]3 years ago
5 0

Answer: C micro marketing

Explanation:

Micromarketing is a marketing strategy in which advertising inputs are focused on a small group of closely targeted consumers. Micro marketing is focused on individual steps that are part of an overall people. In this situation the campaign is geared toward a particular audience. Take for example, P & G made use of such marketing by introducing its Pantene Relaxed & Natural shampoo and conditioner product line, it then made a strategic moves by targeting African American ladies.

Kisachek [45]4 years ago
4 0

Answer:

The answer to this question is B. Niche marketing

Explanation:

Niche marketing involves identifying and exploiting a small segment of a larger market by developing products to suit it. identifying and exploiting a small segment of a larger market by developing products to suit it.  

A niche market cater for  the unique demands that aren't being addressed by mainstream providers.  Organisations  pursue niche markets as a way to build loyalty and revenue with a largely-overlooked audience.

We can therefore conclude from the explanation in the questions as regards the activities of Digital Print Shops that it using a Niche marketing strategy

Hence the answer is B. Niche marketing

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The two characteristics of a competitive market are 1) many buyers and sellers in the market and 2) the goods offered by the var
FrozenT [24]

Answer:

1. True

2. False

Explanation:

A perfect competition is characterised by many buyers and sellers of homogenous goods and services. Market prices are set by the forces of demand and supply. There are no barriers to entry or exit of firms into the industry.

In the long run, firms earn zero economic profit. If in the short run firms are earning economic profit, in the long run firms would enter into the industry. This would drive economic profit to zero.

Also, if in the short run, firms are earning economic loss, in the long run, firms would exit the industry until economic profit falls to zero.

An example of perfect competition is the market for farm produce.

I hope my answer helps you

5 0
3 years ago
Because there isn't one single measure of inflation, the government and researchers use a variety of methods to get the most bal
Paladinen [302]

Answer:

1. The GDP deflator for this year is calculated by dividing the <u>value of all goods and services produced in the economy this year</u> using <u>this year's prices </u>by the <u>value of all goods and services produced in the economy this year </u>using <u>the base year's prices</u> and multiplying by 100.

This is why the formula for the GDP deflator is = GDP by year n prices/ GDP by base year prices.

2. However, the CPI reflects only the prices of all goods and services<u> bought by consumers. </u>

<u />

3. Which does an increase in the price of a Chinese-made car that is popular among U.S. consumers show up in? - <em><u>B) CPI</u></em>

The Chinese-made car is not made in the US and is included in the basket of goods consumers buy which is used to calculate calculate CPI.

4. Which does a decrease in the price of a Treewood Equipment feller buncher, which is a commercial forestry machine that cuts and stacks trees show up in? - <em><u>A) GDP Deflator</u></em>

This is not part of the goods in the basket and it is assumed to be made domestically so it is part of the GDP Deflator.

4 0
3 years ago
Mankus Inc. is considering using stocks of an old raw material in a special project. The special project would require all 120 k
Digiron [165]

Answer:

$760

Explanation:

The computation of the relevant cost is shown below:

= Discounted price per kilogram × number of kilograms - delivery cost  

= $6.75 × 120 kilograms - $50

= $810 - $50

= $760

The delivery cost is already involved in the total cost. So, we have to deduct it to find out accurate relevant cost . The other information which is given is not relevant. So, we ignored it

5 0
3 years ago
A company purchased new equipment for $60,000. The company paid cash for the equipment. Other costs associated with the equipmen
olya-2409 [2.1K]

Answer: The cost of the equipment is $66,500.

Explanation: Under IAS 16 Property, Plant and Equipment, the cost of an asset comprises:

  • purchase price plus import duties and taxes
  • any costs directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in a manner intended by management
  • the initial estimate of the costs of dismantling and removing the item and restoring the site on which it is located

In the question, $60,000 was the purchase price, the transportation cost of $1,000 was necessary to bring the asset to the location intended by management, $3,000 was the sales tax and the installation cost of $2,500 was also necessary for the asset to function as intended by management. So all these costs would be capitalized as the cost of the equipment as $66,500.

3 0
4 years ago
Select the correct answer. Which part of a speech contains the speaker’s arguments, ideas, examples, and proof? A. the title of
Marina86 [1]

Answer:

Its in the body o

Explanation:

6 0
3 years ago
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