Answer:
Letter d is correct. <u>Coping behavior.</u>
Explanation:
The most suitable alternative to the question is the letter d.
Coping behavior can be defined as behavioral and cognitive efforts that an individual exerts to manage some issues that can be internal or external. This type of behavior is used when it is necessary to deal with great changes.
Therefore coping behavior is a process that an individual finds to manage stressful situations that can cause some type of anxiety.
from the information about chobani in the case and at the start of the chapter, (a) who did hamdi ulukaya identify as the target market for his first cups of greek yogurt and (b) what was his initial "4ps" marketing strategy?
a. Target market for Chobani Greek Yogurt. Hamdi Ulukaya saw his Chobani Greek Yogurt as appealing to all American consumers—the mass market—when he first introduced his Greek Yogurt in the United States. That is exactly the reason that he wanted distribution in the dairy cases of major U.S. grocery and supermarket chains, and not in their niche sections or in health food or specialty stores.
Now, with the introduction of its Champions line of Greek Yogurts, Chobani is reaching the kids' market segment. With its 2013 introduction of Chobani Bite in a smaller 3.5-ounce cup, Chobani is trying to reach a "snack" market segment. And with Chobani Flip, it is trying to reach an experimenting, gourmet market segment who add "mix-ins" to regular Chobani Greek Yogurt.
b. Chobani's initial 4Ps marketing strategy. Consists of the following marketing actions:
· Product strategy. Offer a Greek Yogurt for a mass market that is healthier than competing U.S. yogurts and does not have artificial ingredients and preservatives.
· Price strategy. Priced affordably at $1.29 for a single-serve cup that is accessible to all.
What is Marketing strategy?
A marketing strategy is a long-term plan for attaining a business' objectives through an understanding of client needs and the development of a distinct and long-lasting competitive advantage. It includes everything, from choosing which channels to utilize to contact your customers to figuring out who they are.
To learn more about marketing strategy from the given link:
brainly.com/question/25640993
Answer:Yes, the Manager made an error.
Explanation:
Increasing the revenue of a firm depends on two factors which are price and effective demand. An increase in price without a fall in demand will increase revenue, an increase in demand without a fall in price will equally increase revenue.
However when manipulating price only in order to increase revenue care must be taken to ensure same or higher level of demand for an increase in price which lead to a fall in demand may boomerang for the firm.
E.g
Year. $ Price. Demand. Revenue$
1. 5. 100. 500
2. 6. 80. 480
The above illustrate an increase in price without a rise or maintaining the same level of demand leads fall in revenue.
A pension fun act as an investor by (B) The company invests the money collected from employers and/or employees.
