Question

Brestine Inc., a European multinational corporation, wants to expand its customer base and decides to target the Asian market. As most Asian countries have comparatively low per capita income, the company introduces cheaper versions of its products that would appeal to the target market. In this scenario, Brestine Inc. is most likely facing the barrier of _____.
A. sociocultural differences
B. political differences
C. legal differences
D. economic differences

Answer 1

Answer:

D. economic differences

Explanation:

in this scenario, Brestine Inc. is most likely to face the barrier of economic differences . People belonging to higher income bracket may not like its product because the product is meant for the poor. They may look upon their product with disdain . This orientation in the thinking of affluent class may serve as deterrent to its entry.