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Phantasy [73]
4 years ago
7

You recently graduated from Empire State University with a degree in Marketing. You loved your time at Empire State, and have ma

de numerous friendships with faculty members, current students, and community members. Because of this, you want to remain in your college town and achieve your dream of opening your own coffee shop, The Daily Grind. Before you can open your business, you know that you need to divide the market into segments, to develop customer profiles in order for you to determine which segment of the market you want to target. You have decided to focus on a handful of variables that represent all four market segmentation bases (demographic, geographic, psychographic, behavioral). In one or more fully formed paragraphs, identify and explain at least one variable within each base of market segmentation that should be used to segment the market to create a customer profile of patrons appropriate for The Daily Grind.
Business
1 answer:
11111nata11111 [884]4 years ago
5 0

Answer and Explanation:

Demographic: the demographic aspect in looking at market segmentation variables in his coffee business would consider such things as age brackets, gender and different groups of population that would be interested in what his business aims to offer. Individuals who are in the older age brackets such as from 30-70 would be interested in coffee. Also these individuals are usually educated

Geographic:

This variable would consider where consumers are located geographically. Therefore are customers able to access the coffee shop easily I'm terms of proximity. How convenient is it to move to to the coffee shop from the customers location?

Psychographic:

what is customers attitudebor lifestyle ? Are customers thorough about the kind of coffee they want. Will customers accept to pay higher for higher quality coffee.

Behavioral: customers may consider the coffee shop a relaxation spot or a place to hangout with friends and family while enjoying a nice cup of coffee. What does this group do most and associate coffee with?

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Suppose a war breaks out that is widely expected to last only one year. Show how the effect of this shock on aggregate output dep
Lubov Fominskaja [6]

Answer and Explanation:

Due to war outbreak, government increases their spending temporarily. Hence, this leads to a shift of the output demand curve towards the right. Also, since the government spending would be more, this would be more than the reduction in consumption due to a decrease consumer wealth. Simultaneously, due to a decrease in consumer wealth, this would shift the output supply curve towards the right. Since the effect of consumer wealth is subjected to be small, this puts the demand curve more further as compared to the output supply curve. Thus, the interest rate would increase.

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4 years ago
Classifying a cost as either direct or indirect depends upon​ ________. A. whether a cost is fixed or variable B. whether the co
Yakvenalex [24]

Answer:

Classifying a cost as either direct or indirect depends upon B: whether the cost can be easily traced with the cost object

Explanation:

The classification of a cost as direct or indirect depends on the connection to the cost object. If the cost can be linked undeviatingly to the cost object, it is direct. On the contrary, if it can't be traced to the cost object it is indirect.

A. whether a cost is fixed or variable. Incorrect. A direct cost can be fixed or variable.

B. whether the cost can be easily traced with the cost object. Correct.

C. the behavior of the cost in response to volume changes. Incorrect. This is a variable cost (or fixed that changes in relevant range)

D. whether the cost is expensed in the period in which it is incurred. Incorrect.

6 0
4 years ago
Please answer quick
GenaCL600 [577]
Pay the full balance when you receieve your monthly statement
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3 years ago
Lotta Dough just won the state lottery and has elected to receive $50,000 per year for 20 years in the form of an annuity due. W
lidiya [134]

Answer:

PV= $529,700.71

Explanation:

Giving the following information:

Cash flow= $50,000

the number of years= 20

Interest rate= 7%

First, we need to calculate the future value of the cash flows. We will use the following formula:

FV= {A*[(1+i)^n-1]}/i

A= annual pay

FV= {50,000*[(1.07^20)-1} / 0.07

FV= $2,049,774.62

Now, we can calculate the present value.

PV= FV/(1+i)^n

PV= 2,049,774.62/1.07^20

PV= $529,700.71

3 0
3 years ago
QS 8-7 Computing revised depreciation LO C2 On January 1, the Matthews Band pays $65,200 for sound equipment. The band estimates
seraphim [82]

Answer:

$25,280 per year

Explanation:

The computation of the revised depreciation for both the second and third years is shown below:

But before that following calculations need to be done

Depreciation for year 1 = [Cost – Salvage Value] ÷Useful Life

= [$65,200 - 2,000] ÷ 5 Years

= $12,640

Now Book Value at point of revision is

= Cost - First year depreciation

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Now

Remaining Depreciable Cost = Book Value at the point of revision - Salvage Value

= $52,560 – 2,000

= $50,560

And, finally Depreciation per year for Year 2 and 3 is

= Depreciable cost / Remaining useful life

= $50,560 ÷  2 Year

= $25,280 per year

5 0
3 years ago
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