Answer:
Explanation:
Product attributes (least effective)
Product benefits.
Beliefs and values (taps into emotions)
Answer:
a. interviews were expensive to conduct
Explanation:
The disadvantage of in depth interview contained in the scenario is that face to face or in-depth interviews are expensive to conduct.
The rationale behind this conclusion is as presented in the scenario that ''In order for executives to agree to the interviews the company provides a large cash incentive.''
The fact that in-depth interview could be paid for, in order to guarantee its occurrence; is a practical display of the fact that in-depth interview or Face-to-Face method, is very expensive.
Answer: Please refer to Explanation
Explanation:
The terms will be listed in bold at the end of the statement. If you require further clarification please do comment.
a. The costs deducted from the contribution margin to determine the responsibility margin. TRACEABLE FIXED COSTS.
b. Cost to produce plus a predetermined markup. COST-PLUS TRANSFER PRICE
c. Fixed costs that are readily controllable by the manager. NONE
d. A subtotal in a responsibility income statement, equal to responsibility margin plus committed fixed costs. PERFORMANCE MARGIN.
e. The subtotal in a responsibility income statement that is most useful in evaluating the short-run effect of various marketing strategies on the income of the business. CONTRIBUTION MARGIN.
f. The subtotal in a responsibility income statement that comes closest to indicating the change in income from operations that would result from closing a particular part of the business. RESPONSIBILITY MARGIN.
g. The amount used in recording products or services supplied by one business unit to another. TRANSFER PRICE.
Answer:
Amount of cash flow will be $2328
So option (B) will be the correct answer
Explanation:
We have given total merchandise = $4000
And return merchandise = $1600
Here 
means if Sheridan Company makes the payment within 10 days then he will get discount of 3 % as in the question he makes the payment within 10 days so he will will get 3 % discount
Now amount of cash received = total merchandise - return merchandise
= $4000 - $1600 = $2400
Now discount is 3 %
So after discount amount received 
So option (B) will be the correct answer
