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Pavlova-9 [17]
3 years ago
9

It is common for supermarkets to carry both generic (store-label) and brand-name (producer-label) varieties of sugar and other p

roducts. Many consumers view these products as perfect substitutes, meaning that consumers are always willing to substitute a constant proportion of the store brand for the producer brand. Consider a consumer who is always willing to substitute four pounds of a generic store-brand sugar for two pounds of a brand-name sugar. Do these preferences exhibit a diminishing marginal rate of substitution between store-brand and producer-brand sugar.
Required:
a. Do these preferences exhibit a diminishing marginal rate of substitution? Assume that this consumer has $24 of income to spend on sugar, and the price of store-brand sugar is $1 per pound and the price of producer-brand sugar is $3 per pound.
b. How much of each type of sugar will be purchased?
c. How would your answer change if the price of store-brand sugar was $2 per pound and the price of producer-brand sugar was $3 per pound?
Business
1 answer:
dsp733 years ago
8 0

Answer:

a. Do these preferences exhibit a diminishing marginal rate of substitution?

  • no, because the consumer is actually purchasing a higher amount of goods, the only difference is that they are paying a lower price.

Assume that this consumer has $24 of income to spend on sugar, and the price of store-brand sugar is $1 per pound and the price of producer-brand sugar is $3 per pound.

  • The consumer will purchase 24 pounds of price of store sugar simply because the price is much lower, not because he/she wants to consume less. Actually a lower price might result in an increase of consumption.

b. How much of each type of sugar will be purchased?

  • If the consumer is willing to spend the whole $24 on sugar, he/she will purchase 24 pounds of store brand sugar. The alternative is to buy 8 pounds of producer brand sugar, and that is not a good deal.

c. How would your answer change if the price of store-brand sugar was $2 per pound and the price of producer-brand sugar was $3 per pound?

  • The consumer would purchase 12 pounds of store brand sugar instead of 24, but he/she will still not purchase producer brand sugar since the difference in price is still too high. Remember that consumers view both types of sugar as perfect substitutes, so they will purchase the brand with the lower price.
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Sergeeva-Olga [200]

Answer:

T- accounts:

Cash

Date    Account Title            Debit       Credit

Oct. 1   Balance                  $23,640

Oct. 5  Accounts receivable   1,310

Oct. 15 Salaries                                     $1,110

Oct. 17 Service Revenue         580

Oct. 20 Accounts Payable                    1,830

Oct. 29 Dividend                                     250

Oct. 31 Utilities                                        420

Accounts Receivable

Date    Account Title            Debit       Credit

Oct. 1   Balance                  $7,040

Oct. 5  Cash                                        $1,310

Oct. 10 Service Revenue     5,410

Supplies

Date    Account Title            Debit       Credit

Oct. 1   Balance                  $4,270

Equipment

Date    Account Title            Debit       Credit

Oct. 1   Balance                  $10,170

Accounts Payable

Date    Account Title            Debit       Credit

Oct. 1   Balance                                  $9,240

Oct. 20 Cash                        1,830

Unearned Service Revenue

Date    Account Title            Debit       Credit

Oct. 1   Balance                                  $3,270

Common Stock

Date   Account Title            Debit       Credit

Oct. 1  Balance                                  $19,440

Retained Earnings

Date   Account Title            Debit       Credit

Oct. 1  Balance                                  $13,170

Service Revenue

Date    Account Title            Debit       Credit

Oct. 10 Accounts receivable              $5,410

Oct. 17 Cash                                            580

Salaries Expense

Date     Account Title            Debit       Credit

Oct. 15 Cash                        $1,110

Dividend

Date      Account Title            Debit       Credit

Oct. 30 Cash                        $250

Utilities Expense

Date      Account Title            Debit       Credit

Oct. 30 Cash                        $420

Explanation:

a) Data and Calculations:

Trial Balance September 30, 2022  

Account Title            Debit       Credit

Cash                       $23,640

Accounts Receivable 7,040

Supplies                      4,270

Equipment                 10,170

Accounts Payable                       $9,240

Unearned Service Revenue         3,270

Common Stock                           19,440

Retained Earnings                       13,170

                             $45,120      $45,120

b) Journal Entries:

Oct. 5:

Debit Cash $1,310

Credit Accounts Receivable $1,310

To record cash receipts from customers.

Oct. 10:

Debit Accounts Receivable $5,410

Credit Service Revenue $5,410

To record service revenue.

Oct. 15:

Debit Salaries Expense $1,110

Credit Cash Account $1,110

To record payment of salaries.

Oct. 17:

Debit Cash Account $580

Credit Service Revenue $580

To record performance of services for cash.

Oct. 20:

Debit Accounts Payable $1,830

Credit Cash Account $1,830

To record the payment of cash on account

Oct. 29:

Debit Dividend $250

Credit Cash Account $250

To record the payment of cash dividend.

Oct. 31:

Debit Utilities $420

Credit Cash Account $420

To record the payment for Utilities.

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Credit : Accounts Receivable - Vargas Co. $148,600

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