Answer: Desire
Explanation: AIDA model is widely used in marketing and advertising to describe the steps or stages that occur from the time when a consumer first becomes aware of a product or brand through to when the consumer trials a product or makes a purchase decision
AIDA is an acronym for Attention, Interest, Desire and Action. It is a model that assist to explain how an advertisement or marketing communications message engages and involves consumers in brand choice
It is one of the long standing model used in advertising and it is also known as hierarchy of effects model.
Answer:
B. people and community
Explanation:
Social responsibility is known as people and community. In other words it refers to any and all responsibilities that you may have when being part of a community or society to make that community better. This involves a wide range of responsibilities or obligations such as volunteering, cooperating with others, ethical and moral choices, etc. Anything that benefits the larger structure that you are part of would be considered a social responsibility.
Answer: True
Explanation: The funding goal is the least amount you need to start on a project and pay for rewards if you've offered any and the very concept of funding goal should come from the campaign objective. You are expected to decide on whether your campaign should come from a financial standpoint or marketing standpoint. It is true that the fact that Megan Grassell exceeded her funding goals is a good indication that her product will be popular.