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Sladkaya [172]
3 years ago
8

AIDA, the indirect strategy for persuasive messages, seeks to gain the attention, interest, ________, and action of the audience

.
Business
1 answer:
alexgriva [62]3 years ago
5 0

Answer: Desire

Explanation: AIDA model is widely used in marketing and advertising to describe the steps or stages that occur from the time when a consumer first becomes aware of a product or brand through to when the consumer trials a product or makes a purchase decision

AIDA is an acronym for Attention, Interest, Desire and Action. It is a model that assist to explain how an advertisement or marketing communications message engages and involves consumers in brand choice

It is one of the long standing model used in advertising and it is also known as hierarchy of effects model.

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The efficiency wage​ ______. A. is paid by firms who​ can't directly monitor the work effort of their employees B. is equal to t
lubasha [3.4K]

Answer:

A. is paid by firms who​ can't directly monitor the work effort of their employees

Explanation:

The efficiency wage refers to a wage that is greater than the equilibrium wage which firms pay to employee voluntarily in order to bring about higher productivity and profits.

The efficiency wage is usually paid in order to avoid "shirking" (screwing around) when it is not possible for firms to directly monitor the work effort of their employees.

Screwing around implies wasting time by enganging in  unproductive activity.

Therefore, the theory of effiiciency wage predicts that amployees are motivated to harder ans smarter when they are paid an efficiency wage when it is not possible for firms to directly monitor the work efforts of the employees.

6 0
4 years ago
The following balances were taken from the books of Splish Corp. on December 31, 2017.Interest revenue $87,550 Accumulated depre
Karolina [17]

Answer:

Sales revenue                        1,381,550

Sales discounts                        (46,550)

Sales returns and allowances (151,550)

net sales                                   1,183,450

Cost of goods sold                <u>  (622,550)  </u>

gross profit                               560,900

Admin and general expenses  (98,550)

Selling expenses                      (195,550)

Operating Income:                    266.800‬

Non-operating income:

Interest revenue  87,550

Interest expense (61,550)

Loss from earthquake

damage                (151,550)

non-operating loss                   (125,550)

Income before taxes                  141.250‬

income tax expense (34%)         (48,025)

Net income                                   93,225‬

Explanation:

First, we calcualte net sales,

then the gross profit.

Then, the interest and earthquake will be disclosure separately as they are not operational result. Do not arise from the normal business operations.

Finally, the net income is determined after reducing the income tax expense

5 0
3 years ago
Long-term investments that cost the company $25 were sold during the year for $54 and land that cost $53 was sold for $28. In ad
adell [148]

Answer:

Explanation:

Long-term Investment cost = $25

Long-term Investment sales value = $54

Gain from Long-term Investment = $(54-25) = $29

Land cost = $53

Land sales value = $28

Loss from sale of Land = $(28-53) = -$25

Cash Dividend paid = $22

Total change in Assets = $(29-25) = $4

Total change in Equity = -$22

6 0
3 years ago
When Pilar is first attempting to speak with Miguel, Miguel is completely distracted. He reads magazines and checks voicemail. W
kotegsom [21]

Answer:

lack of attention and contempt

Explanation:

Probably Miguel is not interested in Pilar speech or is trying to be difficult person to approach.

5 0
4 years ago
Osborn Manufacturing uses a predetermined overhead rate of $18.20 per direct labor-hour. This predetermined rate was based on a
Afina-wow [57]

Answer:

COGS 2,020 debit

  Factory Overhead 2,020 credit

Explanation:

rate 18.2

direct labour hours 11,500

Applied overhead = rate x cost driver

18.52 x 11,500 = 212,980 Applied Overhead

To determinate the over or underappliment of the overhead, we subtract applied from actual

212,980 - 215,000 = -2,020

The rate was underapplied, the cost of overhead were 215,000 but we capitalize 212,980.

We should increase the cost capitalized through Cost of Goods Sold:

COGS 2,020 debit

  Factory Overhead 2,020 credit

7 0
3 years ago
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