They may experience irritability and depression because when a person constantly smokes, his/her brain begins to rely on the chemicals it gets from the person smoking, which results in the brain "getting lazy" and not producing the chemicals anymore. If the person were to suddenly quit, the brain would lack in the chemicals it had stopped producing, making the person feel constantly annoyed and depressed because of the chemical imbalance.
The answer is Plain Folks.
This is commonly used for advertising, for losing weight, pills, diets and even more.
Ethan should walk the walk and maybe Jamal will follow but in the long run Jamal is going to have to learn from his mistakes.