Customers are central to the principles of convergence. They should not be viewed as passive viewers of content but active users that play a central role in your narrative.
In order to create experiences that strengthen the customer's relationship with the brand, three powerful forces—media, technology, and creativity—come together through convergence. A customer-centric mindset must be adopted, and the entire organization must become responsive to the customer journey. Strategies must be supported by evidence from actual customer behavior rather than arbitrary gut instinct. It should be determined by that data where, when, and how to serve customers. Consumers must be involved in brand messaging through social platforms and ecosystems. The organization will always need to be modified for convergence. Testing, learning, constructing, and destroying are ongoing processes.
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Answer:
O'Hara Marine Co.
Depreciation Expense is:
$13,903
Explanation:
a) Data and Calculations:
sales = $75,500;
costs = $35,200;
addition to retained earnings = $9,580;
dividends paid = $8,420;
interest expense = $2,620;
tax rate = 23 percent
Net Income:
addition to retained earnings = $9,580;
dividends paid = $8,420
Total net income = $18,000
Pre-tax Income = $18,000/0.77 = $23,377
Income tax (23%) of $23,377 = $5,377
After Tax Income = $18,000 ($23,377 - 5,377)
Depreciation:
sales = $75,500
costs = $35,200
Gross profit = $40,300
Less interest (2,620)
Less net income (23,777)
Depreciation = $13,903
Question:
A potato chip manufacturer purchases a potato farm. Which of the following regarding its strategy is true?
A. The manufacturer has effectively used vertical integration to increase its bargaining position and reduce transaction costs.
B. The manufacturer has enhanced utilisation by allowing depreciation and other fixed costs to be spread over a larger unit volume.
C. The manufacturer has sacrificed quality by using a lower-cost input.
D. The manufacturer has efficiently capitalised on the experience and learning-curve effects within the company.
E. The manufacturer has effectively reduced its operating costs by outsourcing its activities.
Answer:
A. the Manufacturer has effectively used vertical integration to increase it's bargaining position and reduce transaction costs.
Explanation:
Vertical integration is a business strategy whereby a business acquires ownership or controls its suppliers, distributors, or retail locations to control its value or supply chain.
It may also be said that vertical integration has to do with the purchase of a part of all of the production or sales process that was previously outsourced, to have it done in-house.
An example of companies who have done this are:
1. Apple
2. Netflix
3. Comcast (Which acquired NBC)
Businesses can integrate by
- purchasing their suppliers to reduce the costs of manufacturing or
- controlling the distribution process that is, owning and controlling the warehousing and delivery of their products etc.
Answer:
A. Venture capitalists.
Explanation:
Venture capitalists are private investment firms that makes available funding to start up companies which shows traits of rapid growth, high potential returns while also maintaining a stake in the company. The aim of venture capitalists is to receive high return on their investment in the long run.
The risk involved in being a venture capitalist is high hence they look out for growth potential in would be borrowers while also earning huge profit on successful borrowers in the long run.
Venture capitalist recoup their investment either by receiving fees on the funding provided, earn interest on the funding or have an equity stake in the company that obtained the funding.
The source of finance that would be apt for Carlos to fund is business is venture capitalists.
Ex-post (in an accounting sense), Savings ALWAYS equals Investment. However, ex-ante, DESIRED savings may very well be different from DESIRED investment. It is the REAL INTEREST RATE which adjusts to make desired savings equal to desired investment.
Explanation:
- In the basic, closed economy model, Savings=Investment. The reason for this is because, in this model, growing capital stock is not the only item taken into account in Investment. The other item is inventory accumulation.
- Savings is whatever is left over after income is spent on consumption of goods and services, investment is what is spent on goods and services that are not 'consumed', but are durable.
- Equilibrium in the goods market can be expressed in two equivalent ways: (1) desired national saving is equal to desired investment; AS = AD.
- The real interest rate is the rate of interest an investor, saver or lender receives (or expects to receive) after allowing for inflation. It can be described more formally by the Fisher equation, which states that the real interest rate is approximately the nominal interest rate minus the inflation rate.
