A cereal entrepreneur is an experienced businessperson who generates a business idea, initiates the business, but hand over its management to a different person. A cereal entrepreneur starts and runs businesses at once. Before they succeed or fail, the entrepreneur sells them or hands them over and moves on to create other ventures.
A cereal entrepreneur will have created many businesses in their careers. They contrast ordinary entrepreneurs who start, oversee the growth, and manage their business success for many years.
