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Serjik [45]
3 years ago
6

Business behavior is derived in large part from the basic cultural environment in which the business operates and, as such, is s

ubject to the extreme diversity encountered among various cultures and subcultures. Environmental considerations significantly affect the attitudes, behaviors, and outlooks of foreign businesspeople.
Business
1 answer:
solong [7]3 years ago
7 0

Answer:

TRUE

Explanation:

The influence of cultural on business behavior is broadly encompassing. Cultural impacts ranges from understanding employee behavior and employees management methodologies; i.e. how best to manage employees based on their values and priorities. It also impacts the functional areas of marketing and distribution: what people appreciate and the peculiarities of their environment. It also greatly impact and is a strong determinant factor of success when a company is taking a decision on how best to enter a new market.

When business ignore cultural factors they are guilty of ethnocentrism and could be orchestrating business failure.

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