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sladkih [1.3K]
3 years ago
12

"Uber’s first challenge is managing for competitive advantage. What function of management is most closely related to setting go

als to remain competitive?"
Business
1 answer:
mihalych1998 [28]3 years ago
6 0

Answer: Planning function of management

Explanation: Planning function of management is concerned with setting the objectives of future performance and to evaluate the need of resources required to achieve those objectives.

In the given case, uber wants to manage their competitive advantage. Therefore the management should plan their policies in such away that company can maintain their traits that are giving them advantage in market over others.

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Horatio Alger has just become product manager for Brand X. Brand X is a consumer product with a retail price of $1.00. Retail ma
german

Answer:

Horatio Alger

1. The unit contribution for Brand X is = $0.79

2. Brand X's break-even point (in units) = 1,816,456 (in sales dollars) = $1,816,456

3. The market share that Brand X needs to break-even

= 9.1%

4. Brand X's profit impact is 48.9% or $2,347,000

a. If the advertising budget is raised, units that Brand X have to sell to break-even is:

= 2,449,367 units

b. The units that Brand X have to sell in order for it to achieve the same profit impact that it did this year is:

= 5,865,886 units

c. Brand X's market share have to be 25.5% next year for its profit impact to be the same as this year.

d. Brand X's market share have to be 16.2% for it to have a $1 million profit impact.

5. a. Break-even sales units = 2,474,138 units

b. Break-even sales units = 6,520,690 units

c. Brand X's market share have to be 32.6% for its profit impact to remain at this year's level.

d. Brand X's market share have to be 15.4% to generate a profit impact of $350,000.

Explanation:

a) Data and Calculations:

Retail price of Brand X = $1.00

Units sold = 24% of 20 million = 4,800,000 units

Total sales revenue =              $1.00  $4,800,000

Variable costs:

Manufacturing                         $0.09

Selling commision (10% of $1) $0.10

Other selling expense            $0.02

Total variable costs per unit   $0.21  $1,008,000

Contribution margin per unit $0.79  $3,782,000

Fixed costs:

Manufacturing                $900,000

Advertising                       500,000

Brand X manager's salary 35,000    $1,435,000

Net income =                                     $2,347,000

Fixed costs/Contribution margin per unit = $1,435,000/$0.79 = 1,816,456 units

The market share that Brand X needs to break-even

= 1,816,456/20,000,000

= 9.1%

Brand X's profit impact = 48.9% ($2,347,000/$4,800,000 * 100)

With increase in advertising budget to $1 million next year,

a. Units to break-even = $1,935,000/$0.79 = 2,449,367 units

b. Units to achieve same profit impact:

Sales increased by 15% (3/20 * 100)

Net income will increase to = $2,699,050 ($2,347,000 * 1.15)  to make the same impact

Therefore, the units to achieve same profit impact = ($1,935,000 + $2,699,050)/$0.79

= $4,634,050/$0.79

= 5,865,886 units

Market share next year = 25.5% (5,865,886/23,000,000)

Market share to achieve $1 million profit impact

= (FC + Profit target)/$0.79

=  $1,935,000 + $1,000,000)/$0.79

= $2,935,000/$0.79

= $3,715,190

= $3,715,190/$23,000,000 * 100 = 16.2%

Fixed costs = $1,435,000

Retailer's margin raise = 40% from 33%, a 21.2% increase or decrease in price

Therefore, the new selling price = $1.00 * (1 - 0.212) = $0.79

Variable cost = $0.21

Contribution margin = $0.58

To break-even, FC/Contribution margin per unit

= $1,435,000/$0.58

= 2,474,138 units

Break-even units to achieve profit of $2,347,000 = ($1,435,000 + $2,347,000)/$0.58

= 6,520,690 units

Sales = $5,151,345 (6,520,690 * $0.79)

Market sales revenue = $15,800,000 (20,000,000 * $0.79)

= $5,151,345/$15,800,000 * 100

= 32.6%

Market impact of $350,000

Break-even units ($1,435,000 + $350,000)/$0.58

= 3,077,586 units

Sales revenue = $2,431,293 (3,077,586 * $0.79)

Market revenue = $15,800,000 (20,000,000 * $0.79)

Market share = $2,431,293/$15,800,000 * 100

= 15.4%

4 0
3 years ago
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joja [24]

Answer:

the answer would be bankright because if u add 300 x 12 that would be 3,600 dollars and since shes 18 and that discount that would be five dollars and the monthly fee is 5 dollars. that would be 60s all together and she would have closest to to the her wanted amount so yeah.

Explanation:

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2 years ago
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Alchen [17]

Answer:

-16.34

Explanation:

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2 years ago
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Help me to answer thi Q! Thanks!
cestrela7 [59]
Divide the numbers on the first graph by 1’s and you get your answer
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2 years ago
Hi I'm sorry for righting wrong answers for points so just answer hi and get 90 points
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Answer:

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