Answer: C) noncompensatory rule
Explanation:
The non-compensatory rule is used to describe a situation where a person does not believe that the good traits of a product in one area will compensate for perceived bad traits in another area.
For Elton, the good trait is well known brand names and the bad trait is brand names that are not well known. Even if for the brand that is not well known, the price is lower, the discount is higher or the store is well known, these still will not be enough to compensate for the bad trait of not being well known.
Answer: The Children's Advertising Review Unit.
Explanation:
The Children’s Advertising Review Unit or CARU was established in 1974 as an independent self-regulatory agency. Its function is to regulate publicity in the media so can be suitable for children under 12 years of age.
CARU regulate television, radio, print media, and virtual media, so the advertising directed at children under the age of twelve is not misleading, immoral, and is consistent with the child's cognitive ability.
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Answer:
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Explanation:
Buyer's remorse.
Buyer's remorse is a feeling of regret after making a purchase, especially for something expensive or extravagant.