Question

Digital marketing isn't just about selling your products internationally. It can be used to great effect for local businesses. What do we mean by 'local businesses'?
A. A business that operates from a specific geographic location
B. A business that is within a 5km radius from the customer
C. A business that has existed within a community for more than 5 years
D. A business that only provides a service based product

Answer 1

Answer:

A. A business that operates from a specific geographical location

Explanation:

The scope of digital Marketing has grown tremendously in the recent past. The major reason being it's wide reach through internet unlike the conventional form of marketing which is limited to specific location.

Digital Marketing refers to advertisement through display of advertisements on social portals and web pages. The marketeer buys space on social platforms and other websites for content.

For instance the advertisements on social media platforms is a form of digital marketing.

The world has turned into one global market owing to such technological advancements.

Local businesses refer to the place or location where a business is based.

Thus, local businesses refer to (A). A business that operates from a specific location.