Question

Refer to the scenario below to answer the following question(s).Bryant and Anne are the owners of the Good Green Grocer, a small but successful chain of organic food stores. The organic food sold by Good Green Grocer is of good quality. Also, it is tasty and has long-term health benefits. Bryant and Anne's business has expanded as more and more consumers are interested in eating organic foods. What started as one shop in Vermont has expanded to 15 stores in Vermont, New Hampshire, Massachusetts, and Maine. Much to their delight, Bryant and Ann have found that many people are willing to pay a bit more for food that is organically grown.Sunday ads for the Good Green Grocer run in area newspapers, with special promotional prices offered for a list of the "Top Ten Take Homes" each week. Regular customers of the Good Green Grocer know that the promotional items often run out of stock by mid-week, so the store typically sees its heaviest traffic on Sunday and Monday.-Some customers believe that the Good Green Grocer purposefully runs weekly promotional prices on items that are low in stock, leaving most customers who come to the store hoping for lower prices but unable to buy the out-of-stock sale items. If this were true, then the Good Green Grocer would most likely be accused of ________.
A) using pufferyB) deceptive pricingC) deceptive promotionsD) deceptive packagingE) green washing

Answer 1

Answer: deceptive pricing

Explanation:

       Overall, the answer could be deduced from the defenitions of those terms.

We can surely exclude green washing, which basically means that the product is sold under "eco", "green" label, when it is not. Puffery is a legal practise, which can not be proven to be true or false; which is clearly not the case in this example.

         Now we are left with three categories of deceptive marketing practices. Deceptive packaging means that the product does not fit the image peceived from its package. This might be the design, the size, the picture of the product, etc. Deceptive promotion means that the information on the ads is inaccurate, partly withhold, or false.  Deceptive pricing means that the seller offers the product at lower price. This can be done by  promoting low price for low-in-stock or out-of stock items and then offering the substituent products of the same category, which are surely more expensive.