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mars1129 [50]
3 years ago
13

Richard participated in a study conducted by an advertising agency. During his interview, he was asked to gauge the services pro

vided by a regional airline on the basis of his experiences and what others had told him. The interviewer asked Richard specific questions about the food, the seating arrangements, the ease with which he entered and exited the plane, and the service provided by the flight attendants. The advertising agency used the research data to develop the creative strategy. In this scenario, Richard provided the agency with:
a. product-specific preplanning inputs.
b. switch marketing inputs.
c. secondary internal data.
d. secondary external data.
e. buzz marketing research.
Business
1 answer:
Rasek [7]3 years ago
6 0

Answer:

The correct answer is letter "A": product-specific preplanning inputs.

Explanation:

Product-specific preplanning input is a series of efforts carried out by advertisements agencies to collect information about<em> industry competitors, work processes, and consumers patterns and preferences </em>on determined products that will allow them to create a strategy to merchandise a new good or service in the market.

Product-specific preplanning input makes use of <em>focus group interviews and demographic and psychographic segmentation </em>as feeds to create marketing strategies.

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Due to ____, market forces should realign the cross exchange rate between two foreign currencies based on the spot exchange rate
gayaneshka [121]

Answer:

The correct answer is C

Explanation:

Covered interest arbitrage (CIA), it is an strategy or tool of arbitrage trading, where the investor capitalizes on the rate of interest which is differential among two countries through using the forward contract for eliminate the exposure or cover to exchange the rate risk.

So, because of covered interest arbitrage, the market forces realign the cross exchange rate among two countries grounded on spot exchange rates of two currencies.

8 0
3 years ago
A warewashing machine and/or the compartments of sinks/basins must be cleaned:
Stolb23 [73]
On a day to day bases, as well with non harmful cleanser
5 0
3 years ago
As little as _______ percent of privately owned 4es ever move from the start-up stage to the success stage.
Vinil7 [7]
<span>As little as (C) 2 percent of privately owned 4es ever move from the start-up stage to the success stage. Owning a start-up company is a tedious and challenging job. It takes a lot of responsibility towards making it a stable one and easily attack conflicts. It is a big risk, but the success of the risk will bring you to a higher level.</span>
6 0
3 years ago
Kelly’s Jewelry has the following transactions during the year: total jewelry sales = $640,000; sales discounts = $14,500; sales
pochemuha

Answer:

$559,020

Explanation:

The computation of net sales is shown below:-

Total sales = $640,000

Sales discount = $14,500 + $1,450

= $15,950

Sales return = $39,000 + $4,680

= $43,680

Sales allowance = $19,000 + $2,530

= $21,350

So,

Net sales = Total sales - Sales discount - Sales return - Sales allowance

= $640,000 - $15,950 - $43,680 - $21,350

= $559,020

Therefore for computing the net sales we simply applied the above formula.

8 0
3 years ago
At its simplest, acquisition management can be viewed as:
Goryan [66]

Answer:

The correct answer is letter "D": project management plus operations management.

Explanation:

Acquisition management refers to all the efforts a company makes to obtain the materials necessary for the operations process stage to take place. Labor, land, and equipment are the main factors that the company must acquire to make its project become true. Under that scenario, project management and <em>operations management </em>are the core of the <em>acquisition management</em>.

3 0
3 years ago
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