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Ray Of Light [21]
3 years ago
12

Four Seasons Hotels sell private residences in several of their properties and send direct mail to prospective residents asking

them to request additional information on the telephone or through a website. In terms of direct marketing, this is known as:_______
Business
1 answer:
Debora [2.8K]3 years ago
5 0

Answer:

The correct answer is Lead generation.

Explanation:

A contact or lead is any user of a web page that, at a given time, provides us with their data in a form, thus losing their condition of anonymous visit and becoming a contact on which to track.

Lead acquisition would be all those actions or processes focused on getting contacts with which to nourish our database. In an inbound marketing project it would consist of the Convert or Conversion phase.

Basic characteristics of a lead:

  • The only data that is absolutely essential is the email address.
  • It is also mandatory that these leads have previously accepted the company's privacy policy since otherwise it is not legally possible to track them and send them more communications.
You might be interested in
Cost Flow Methods The following three identical units of Item LO3V are purchased during April: Item Beta Units Cost April 2 Purc
Lelechka [254]

Answer:

a. Gross Profit =$89, Ending Inventory = $640

b. Gross Profit =$83, Ending Inventory = $631

c. Gross Profit =$86, Ending Inventory = $634

Explanation:

FIFO

<u>a.Gross Profit</u>

Sales ( 1 unit × $403)                      $403

Less Cost of Sales ( 1 unit × $314) ($314)

Gross Profit                                       $89

<u>b. Ending Inventory</u>

Ending Inventory = Units Left × Earliest Price

                            = 2 units × $320

                            = $640

LIFO

<u>a.Gross Profit</u>

Sales ( 1 unit × $403)                        $403

Less Cost of Sales ( 1 unit × $320) ($320)

Gross Profit                                         $83

<u>b. Ending Inventory</u>

Ending Inventory : 1 unit × $314 =  $314

                               1 unit × $317 =  $317

                              Total              =  $631

Weighted Average Cost method

<u>a.Gross Profit</u>

Sales ( 1 unit × $403)                      $403

Less Cost of Sales ( 1 unit × $317) ($317)

Gross Profit                                       $86

<u>b. Ending Inventory</u>

Ending Inventory = Units Left × Average Price

                            = 2 units × $317

                            = $634

4 0
3 years ago
Zappos.com constantly reminds customers of recently viewed items and informs them when stock is low in an effort to entice the c
nirvana33 [79]

I guess the correct answer is conversion rate.

Zappos.com constantly reminds customers of recently viewed items and informs them when stock is low in effort to entice the customer to make a purchase. Zappos is trying to improve its conversion rate.

4 0
3 years ago
Wexpro, Inc., produces several products from processing 1 ton of clypton, a rare mineral. Material and processing costs total $6
JulsSmile [24]

Answer:

$26,800

Explanation:

Sales revenue after further processing:

= Units produced from each ton of clypton × Selling price per unit

= 7,300 × $15

= $109,500

Sales revenue at split off point:

= Units produced from each ton of clypton × Selling price per unit

= 7,300 × $10

= $73,000

Incremental revenue:

= Sales revenue after further processing - Sales revenue at split off point

= $109,500 - $73,000

= $36,500

Incremental profit = Incremental revenue - Incremental cost

                              = $36,500 - $9,700

                              = $26,800

Therefore, financial advantage (disadvantage) of further processing product X15 is $26,800.

3 0
3 years ago
It is necessary to retain information for two significant reasons: legal obligation and business needs. Data that occupies the c
baherus [9]

Answer:

The correct answer is letter "B": business.

Explanation:

Business data represents the information of the transactions a company carries out as a result of its operations. Information about suppliers and customers is recorded for control purposes and, mainly, to cover the legal obligation to report the accounting analysis of the firm in the Financial Statements.

Besides, the accounting information of a firm allows managers to compare budget expectations with the current performance of the company to take decisions on what course the entity should follow to reach its objectives.

6 0
3 years ago
Based on the constant demand assumption in the economic order quantity (EOQ) model, the average cycle inventory is: Question 20
irina [24]

Answer:

c. half of the order quantity

Explanation:

Based on the constant demand assumption in the economic order quantity (EOQ) model, the average cycle inventory is <u>half of the order quantity</u>

Economic order quantity is a quantity which minimizes the ordering cost and holding cost  

Q = EOQ = \sqrt{2*D*S/ H} where  D = Demand unit, S = Order cost and H = Holding cost

- Ordering cost and the Holding at EOQ will be same

- Average inventory = Q/2

- Average inventory is the half of the order quantity.

7 0
3 years ago
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