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Ray Of Light [21]
3 years ago
12

Four Seasons Hotels sell private residences in several of their properties and send direct mail to prospective residents asking

them to request additional information on the telephone or through a website. In terms of direct marketing, this is known as:_______
Business
1 answer:
Debora [2.8K]3 years ago
5 0

Answer:

The correct answer is Lead generation.

Explanation:

A contact or lead is any user of a web page that, at a given time, provides us with their data in a form, thus losing their condition of anonymous visit and becoming a contact on which to track.

Lead acquisition would be all those actions or processes focused on getting contacts with which to nourish our database. In an inbound marketing project it would consist of the Convert or Conversion phase.

Basic characteristics of a lead:

  • The only data that is absolutely essential is the email address.
  • It is also mandatory that these leads have previously accepted the company's privacy policy since otherwise it is not legally possible to track them and send them more communications.
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At the beginning of the year, a company predicts total overhead costs of $690,900. The company applies overhead using machine ho
nignag [31]

Answer:

$9,400

Explanation:

We know,

predetermined overhead rate for machine hour = \frac{total overhead cost}{total machine hour}

Given,

Total overhead cost = $690,900

Total machine hours = 1,470

Putting the values into the formula, we can get

predetermined overhead rate for machine hour = \frac{690,900}{1,470}

predetermined overhead rate for machine hour = $470

When we use a separate job, the overhead cost will be = predetermined overhead rate × total hours used by the job.

The amount of overhead should be applied to Job 65A if that job uses 20 machine hours during January  = 20 hours × $470 = $9,400

6 0
3 years ago
Write a short essay listing three jobs you believe would be right and good for you.
soldier1979 [14.2K]

Answer:

I  believe following three jobs would be best for you

1: University Lecturer

2: Market Researcher

3: Marketing Consultant

Explanation:

1: University Lecturer

I am very good student and have strong grip over different academic concepts, I always have stood first in my class. I always got Distinction in my college. Moreover, I am very good at giving presentation, theretofore, I definitely believe that I can perform very well in teaching at the university level.

2: Market Researcher

I am very good at conducting research. I have conducted couple of market researches like measuring brand loyalty of Pepsi, Coke and Aquafina etc. Therefore, this job would be right and good for me.

3: Marketing Consultant

I can work as an independent Marketing Consultant and provide different Marketing expertise  to clients, including SEO (search engine optimization - related to google), content Marketing and mobile marketing. I am very much proficient in this field as well, so this also can be right and good job for me.

3 0
3 years ago
When a life insurance company advertises the safety and security of its products, it is using a ________ advertising strategy.
horrorfan [7]

I believe the answer is: C. persuasive

Persuasive advertising strategy, is a form of technique that is used to influence the consumers to do something, based on their pathos (appeal to the emotions)  logos ( appeal to their logical thinking) , and ethos (appeal to the ethical standard that they held in their life)

3 0
3 years ago
Read 2 more answers
Listed below are some provisions that are often contained in bond indentures. Which of these provisions, viewed alone, would ten
monitta

Answer:

2. A given bond is subordinated to other classes of debt.

Explanation:A bond Indenture is a legally approved contract between a bond holder(the buyer of the bond) and a bond issuer(the original owner of the bond,who sold it to the bond holder).

Subordinated bond is also known as junior Securities or subordinated debt are bonds that are lower in rank compared to other bonds,a subordinated bond holder is only paid when other senior bond have been completely paid out.

4 0
3 years ago
If the Fed increases the discount rate, which of the following accurately describes the sequence of events that will follow in t
AnnZ [28]

Answer: A. Reserves ↓: Excess reserves ↓; Loans ↓; Deposits ↓; Money supply ↓

Explanation:

The discount rate is the rate at which the Fed lends money to banks and other depository type institutions. Normally banks have a reserve requirement that the Fed requires of them which states how much they are to leave with the Fed as a reserve. Banks tend to fall short of this reserve sometimes and so can borrow from the Fed to balance it off.

If the Fed increase the rate at which these banks can borrow, they will not want to do so thus leaving their Reserves at the Fed lower than it should be. They will then use their excess reserves which is money kept in reserve more than the Fed requires, to balance off their reserve at the Fed.

As a result of this reduction in their Excess reserve, they will have less money to give out as loans. With less loans being made, people will not have as much money to deposit after taking the loans. Money supply will then fall as a whole.

4 0
3 years ago
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