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IrinaK [193]
3 years ago
12

Pizza Hearth is in the process of deciding on the mode of entry into the Eastern European countries. Which phase of the internat

ional planning process is Pizza Hearth currently in? A. Preliminary analysis.B. Defining market segment.C. Developing the marketing plan.D. Implementation and control.E. Standardization of the marketing mix.
Business
1 answer:
Mila [183]3 years ago
8 0

Answer:

Letter C is correct.<u> Developing the marketing plan.</u>

Explanation:

As Pizza Hearth is in the process of deciding how to enter Eastern European countries, it can be said that the company is at the stage of developing the marketing plan in the international planning process.

A marketing plan is a document that complements the business plan and contains written in detail all the plans and actions of an organization that will be necessary to achieve its marketing objectives.

As Pizza Hearth is planning to enter a new market, the development of the marketing plan will provide essential subsidies for the company to define the best strategies for reaching the target audience according to its demographic characteristics, such as culture, tastes, lifestyle and others.

Through this strategic tool it is possible to identify the strengths, weaknesses,  opportunities and threats that the micro and macro environment provides the company, assisting in the development of objectives and goals, in the knowledge of competitors and the wishes and needs of potential customers.

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When a nation's currency appreciates that means there is an increase in the exchange rate. It would result to cheaper imports and lower inflation rates which would be advantageous to those countries who are importing goods. While a weak currency would be better for an economy that's exporting goods to other countries. 
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What is the verb in this sentence grandma served us hot pancakes in the morning
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2 years ago
Strategic positioning attempts to achieve sustainable competitive advantage by ______.
matrenka [14]

Its achieve by preserving what is distinct about the company.

Strategic positioning is basically an effort made by an organization in order to distinguishes itself in a valuable way from its competitors and delivers value to clients in way different from others.

  • According to Porter, he states that a "company's relative position within its industry matters for performance".

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In conclusion, this type of positioning helps to achieve sustainable competitive advantage by preserving what is distinct about the company.

Learn more about Strategic positioning here

<em>brainly.com/question/8999192</em>

5 0
2 years ago
The following information is available for Kinsner Corporation: Total fixed costs $313,500 Variable costs per unit $99 Selling p
Zanzabum

Answer:

The number of units that must be sold is A. 6,540 units

Explanation:

The number of units must be sold to meet the target profit figure are calculated by using following formula:

The number of units must be sold = (Total fixed cost + Targeted profit) / Contribution margin per unit.

Contribution margin per unit = Sales price per unit – Variable cost per unit = $154 - $99 = $55

The number of units must be sold = ($313,500 + $46,200)/$55 = 6,540 units

7 0
3 years ago
"The type of retirement plan that gives the employer flexibility as to the amount contributed annually is a(n):"
Veseljchak [2.6K]

Answer:

SEP-IRA

Explanation:

It's a retirement savings plan made by employers including people that are self-employed for the benefit of their employees and themselves. The employer may make tax-deducible contributions for certain employees towards their SEP-IRA    

4 0
3 years ago
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