1. using wide-spread universal terms that do not deal with the specific issues at hand name calling 2. using broad accusations a
nd negative attacks in order to bring down the reputation of an opponent plain folks 3. "All of these Hollywood stars say that you should vote for Governor Tibet." testimonials 4. projecting the image of being one of the common people glittering generalities
Your aunt lends you $1000 to help pay for college tuition. She doesn't require you to pay it back until after you graduate. She charges you 5% simple interest. The total amount you will pay is $1050
The halo effect refers to the cognitive bias that takes place when an unconscious initial judgment about a person determines the individual's perception as a whole. Here the first impression plays an important role in the making a positive or negative judgement about the person. Therefore one can say that the perceptions of one trait can translate the way people perceive other aspects of that person.