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alekssr [168]
3 years ago
12

A business traveler joined the Starwood Preferred Guest Program in order to earn points each time he stayed overnight in a Westi

n or Sheraton hotel. Once he has accumulated enough points, he can trade his points in for a free night's stay. As a member of this program, the traveler receives periodic updates on new hotels and learns of ways to earn additional points.
The marketing term that best describes this scenario is :

a. relationship marketing.

b. customer satisfaction promotion

c.customer valuation

d. supplier-consumer partnership
Business
1 answer:
Anton [14]3 years ago
4 0

Answer:

If it were up to me, i'd go with C, but feel free to correct me if i'm wrong

Explanation:

In customer relationship management (CRM), customer valuation is a scoring process used to help a company determine which customers the company should target in order to maximize profit.

This directly relates to the scenario were looking at. Sheraton might see that this guy goes there a lot, and wants to make him feel like hes getting a great deal, so he will continue to stay there. Technically he is getting a good deal, but it isn't going to change Sheraton's profits much.

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Succulent Juice Company manufactures and sells premium tomato juice by the gallon. Succulent just finished its first year of ope
Naddik [55]

Answer:

Instructions are below.

Explanation:

Giving the following information:

Number of Gallons Produced 80,000

Number of Gallons Sold 70,000

Sales Price $3.00/gallon

Unit Product Cost (variable costing) $1.45/gallon

Contribution Margin $84,000

Total Fixed Manufacturing Overhead $?

Total Fixed Selling & Administrative $25,000

Variable Selling & Administrative $?Total Fixed Selling & Administrative $25,000

Variable Selling & Administrative $?

Inventory value under absorption costing $29,500

T<u>he difference between the absorption and variable costing method is that the first one includes the fixed manufacturing overhead in the product cost.</u>

Absorption= direct material + direct labor + total unitary overhead

Variable=  direct material + direct labor + unitary variable overhead

First, we will calculate all the missing information:

Sales= 3*70,000= 210,000

Total variable cost= 210,000 - 84,000= 126,000

Unitary varaible cost= 126,000/70,000= $1.8 per unit

Unitary variable selling and administrative= 1.8 - 1.45= 0.35

Unitary inventory production cost (absorption)= 29,500/10,000= $2.95

Unitary fixed manufacturing cost= 2.95 - 1.45= 1.5

Now, we can determine the income statement under absorption and variable costing method:

A<u>bsorption costing:</u>

Sales= 210,000

COGS= 70,000*2.95= (206,500)

Gross profit= 3,500

Total Fixed Selling & Administrative= (25,000)

Variable Selling & Administrative= (0.35*70,000)=

Net operating income= (46,000)

<u>Variable costing method:</u>

Sales= 210,000

Total variable cost= (126,000)

Contribution margin= 84,000

Total Fixed Selling & Administrative= (25,000)

Total fixed manufacturing overhead= (80,000*1.5)= (120,000)

Net operating income= (61,000)

4 0
3 years ago
If a person has $1,000 in a savings account and earns $20 a year in interest on that account, the rate of return on the money is
Lubov Fominskaja [6]

Answer:

2%

Explanation:

7 0
2 years ago
The Marchetti Soup Company entered into the following transactions during the month of June:
fiasKO [112]

Answer:

Explanation:

The journal entries are shown below:

1. Merchandise Inventory A/c Dr $200,000

             To Account payable A/c $200,000

(Being the inventory purchased is recorded)

2. Salaries Expense A/c Dr $51,000

                      To Cash A/c $51,000

(Being salaries expenses are paid for cash)

3. Cost of goods sold A/c Dr $142,000

               To Merchandise Inventory $142,000

(Being the merchandise is sold for cost)

Accounts receivable A/c Dr $255,000

                To Sales revenue A/c  $255,00

(Being the merchandise is sold on credit)

4.  Cash A/c Dr $235,000

        To Accounts receivable A/c $235,000

(Being the cash is collected)

5. Accounts payable A/c Dr 180,000

           To Cash A/c 180,000

(Being cash is paid)

3 0
3 years ago
Your company sells a variety of NFL logo t-shirts for various teams for $15. Your rental cost of the silk-screening equipment is
Zina [86]

Answer:

The company should print the 3,000 units of Tennessee  as they will yield a gain for 3,000 dollars.

Because it faces economies of scale it should sale for as much as it can from a given pattern

Explanation:

Profit: revenue - variable cost - fixed cost

Profit =   15*Q - 8*Q - 18,000

Profit =          7Q- 18,000

3,000 Tennessee shirts x $7 contribution per shirt - 18,000 setup cost

profit: 21,000 - 18,000 = 3,000

Profit maximization: Marginal revenue = marginal cost

Total Revenue: 15 x Q

dTR' /dQ = 15

dTR''/dQ = 0

cost function: 18,000 + 7Q

dC'/dQ = 7

dC''/dQ = 0

Sport Tee faces a economie of scale their cost do not increase over time. Sport Tee should sale as many shirt as it possible can

8 0
3 years ago
2. What is a stock exchange?
Arlecino [84]

Answer: A stock exchange, share market or <em>Bourse </em>is a place where people meet to buy and sell shares of company stock. Some stock exchanges are real places, like the <em>New York Stock Exchange</em>, others are virtual places <em>the NASDAQ.</em>

Explanation:

5 0
3 years ago
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