Answer: Introduction phase.
Explanation:
Campbell's company is going through the introduction phase of it's development cycle. In the introduction phase, a business; builds it's customer base, makes very little or no profit, observes slow growth rate and the running cost is usually high, but the business tends to stabilize as it enters the growth phase.
The method for improving strategic decision making involves having a separate team or individual carefully analyze and critique the underlying assumptions and potential downsides of a proposed course of action is called as Devils Advocacy.
<h3>What is Devils Advocacy?</h3>
Devils Advocacy refers to the method in which the person provokes the other person to have arguments and debate with the other. It is done to test the other person strength to make the strong arguments.
It can be done for the right decision when to correct the thinking of the other person also to have the racial approach to the situation.
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