1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
s344n2d4d5 [400]
3 years ago
12

When a PR firm actively combines public relations, marketing, advertising, and promotion into a more or less seamless communicat

ion campaign that is as at home on the web as it is on the television screen and magazine page, it is engaging in _____.
Business
2 answers:
LuckyWell [14K]3 years ago
8 0

Answer:

Integrated marketing communications

Explanation:

Integrated marketing communications refers to a strategy in which the different forms of communication are coordinated to be able to deliver the same message to potential customers. According to this, the answer is that when a PR firm actively combines public relations, marketing, advertising, and promotion into a more or less seamless communication campaign that is as at home on the web as it is on the television screen and magazine page, it is engaging in integrated marketing communications.

Naddik [55]3 years ago
7 0

Answer:

integrated marketing communications

Explanation:

integrated marketing communications is an ongoing process of coordinating various parts of the promotional mix that communicate with a firm's customers.

You might be interested in
What regulation was established in 1972 to ensure that businesses take responsibility for the products they produce?
Iteru [2.4K]

The Consumer Product Safety Commission was established to protect consumers from poor manufacturing and to make sure that products met quality and safety standards.

8 0
3 years ago
You hold a portfolio consisting of a $5,000 investment in each of 20 different stocks. The portfolio beta is equal to 1.12. You
bija089 [108]

Answer:

The new beta of the portfolio 1.17

Explanation:

Portfolio beta is sum of weighted beta of all stocks consisting of it.

Portfolio beta = 1.12

Weight of each portfolio = 5,000

All weight or Amount = 5,000 * 20 = 100,000

Weight of one stock = 5,000 / 100,000 = 0.05

Foregone beta or beta of sold stock = 1

Acquired beta or beta of purchased stock = 2

Weight of both are same = 0.05

New beta = Portfolio beta - (foregone beta * weight) + (Acquired beta * weight)

New beta = 1.12 - (1 * 0.05) + (2 * 0.05)

New beta = 1.12 - 0.05 + 0.1

New beta = 1.17

So New portfolio beta is 1.17

6 0
3 years ago
Northwest Catering owns and operates several restaurant services in Oregon, Washington, and Idaho. One restaurant chain has expe
Tcecarenko [31]

Answer:

1.3 million  Impaired asset is the determined amount

Explanation:

Asset impaired as the estimated fair value cash flows is lower than book value

Impairment loss = Fair value - Book value  

= 3.0 million - 4.3 million

= 1.3 million Impaired asset

An impaired asset is an asset that has a market value less than the value which was disclosed on the organisation balance sheet. When an asset is said to be impaired, it will need to be written down on the company's balance sheet to its current market value.

7 0
3 years ago
If you purchase one coca-cola’s corporate bonds with a par value of $1000, and a coupon (interest rate) of 2.5% per year for 10
Tresset [83]

Answer:

$26000

Explanation:

P*(1+r*t)=

1000*(1+2.5 *10)=26000

8 0
3 years ago
From a firm's viewpoint, opportunity cost is the best alternative use customers can find for the firm's output. price a firm can
notsponge [240]

Answer:

cost the firm must pay for the factors of production it employs to attract them from their best alternative use.

Explanation:

Opportunity cost also known as the alternative forgone, can be defined as the value, profit or benefits given up by an individual or organization in order to choose or acquire something deemed significant at the time.

Simply stated, it is the cost of not enjoying the benefits, profits or value associated with the alternative forgone or best alternative choice available.

Factors of production can be defined as the fundamental building blocks used by individuals or business firms for the manufacturing of finished goods and services in order to meet the unending needs and requirements of their customers.

The four factors of production are;

I. Land: this refers to the natural resources and raw materials extracted from the ground or grown in the soil e.g oil, gold, rubber, cocoa, etc.

II. Labor (working): this is the human capital or workers who are saddled with the responsibility of overseeing and managing all the aspects of production.

III. Capital resources: it includes the physical assets used for production of goods and services such as equipment, money, plant, etc.

IV. Entrepreneurship: it is intellectual capacity required to drive a business and the skills to develop an idea into a money making venture (business).

These four (4) factors of production when combined effectively and efficiently are used for the manufacturing or production of goods and services that meets the unending requirements or needs of the consumers.

From a firm's viewpoint, opportunity cost is cost the firm must pay for the factors of production it employs to attract them from their best alternative use.

5 0
3 years ago
Other questions:
  • Assuming bourne reported $50,000 of nonrecaptured net §1231 losses during years 1–5, what amount of bourne's net §1231 gain for
    7·1 answer
  • How much money does the founder of Google make a year?
    9·1 answer
  • The percentage which is the sum of the discount rate, the effective tax rate and the recapture rate representing the relationshi
    11·1 answer
  • While Minimotors has focused on improving production efficiencies, global customers are inquiring about its environmental polici
    8·1 answer
  • Madison Corporation sells three products (M, N, and O) in the following sales mix: 3:1:2. Unit price and cost data are: M N O Un
    5·1 answer
  • All of the following are measures of GDP except the total: a. income from all production in the economy. b. expenditures on all
    6·1 answer
  • What is the yield to maturity of a nineminusyear bond that pays a coupon rate of​ 20% per​ year, has a​ $1,000 par​ value, and i
    11·1 answer
  • Jaheem's business sells a single product. The following information was gathered from Jaheem's records: Price $24.00 per unit Va
    15·1 answer
  • At what constant, continuous rate must money be deposited into an account if the account is to contain $23000 in 7 years? The ac
    15·1 answer
  • Parwin Corporation plans to sell 30,000 units during August. If the company has 11,500 units on hand at the start of the month,
    11·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!