For people to associate their food, not with unhealthy lifestyles but au contraire with lifestyles that Evoque nutrition-consciousness.
<u>As we now, classical conditioning happens thanks to an association. In the olden days, doctors used to advertise cigarettes, for people to see cigarettes as a healthy habit. By associating doctors and cigarettes people will assume that smoking wasn't that bad because a Doctor who is a person concerned with health was recomending them. </u>
<u>The same principle applies here.</u>
Seeing an athlete recommending a certain brand of fast food would make people think that maybe, that particular brand is healthier than others.
<span>Machines, energy, and skills are examples of capital.</span>
Answer:
d. Symbols generally have either an exclusively positive or negative meaning.
Explanation:
The term symbol, originating in the Greek symbolon, designates a type of sign in which the signifier (concrete reality) represents something abstract (religions, nations, amounts of time or matter, etc.) by virtue of convention, similarity or semantic contiguity (as in the case of the cross that represents Christianity, because it is a part of the whole that is the image of the dead Christ). Charles Sanders Pierce has developed a general classification of signs. As a sign, "symbol" is always something that represents something else (to someone).
The "symbol" is an essential element in the communication process, being widespread in everyday life and in the most varied aspects of human knowledge. Although there are symbols that are internationally recognized, others are only understood within a particular group or context (religious, cultural, etc.), it can also be an object that replaces, represents, or suggests something.
