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Nesterboy [21]
3 years ago
14

2- Which of the following elements of the promotional mix is the most customized to the needs of the buyer and used in the infor

mation​ seeking, evaluation of​ alternatives, and purchase decision stages of the consumer buying​ process?
A.
publicity
B.
public relations
C.
sales promotions
D.
advertising
E.
personal selling
Business
2 answers:
HACTEHA [7]3 years ago
7 0
I think the most appropriate answer would be E!


I hope it helped you!
zavuch27 [327]3 years ago
5 0

Answer:

The correct answer is B.

Explanation:

Public relations is the element most adapted to the needs of the buyer and is used in the search for information, evaluation of alternatives and purchase decision stages within the consumer's purchase process.

They are a set of strategic communication actions coordinated and sustained over time, which aim to strengthen ties with different audiences, listening to them, informing them and persuading them to achieve consensus, loyalty, and support in the present and future actions.

Have a nice day!

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pshichka [43]

the answer to this question is 4.70%

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3 years ago
A company that continually adds more features to an existing product to try to appeal to more customers may end up overwhelming
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A company that continually adds more features to an existing product to try to appeal to more customers may end up overwhelming customers and create an unintended consequence known as Feature fatigue.

<h3>What is Feature fatigue?</h3>
  • Consumers have a propensity to steer clear of products that seem to be feature-rich due to feature fatigue.
  • It is a phenomenon of the modern-day brought about by the increase in the number of features included in goods and services.
  • The issue is that adding functionality makes goods more challenging to utilize. Even when the additional features don't completely expand the usefulness (like phones that double as cameras), the complexity they add to the current task can be mind-boggling.
  • To prevent feature fatigue, focus on usability rather than utility. Display specific characteristics as appropriate. Keep to your initial product vision. Turn on features for those consumers who specifically require them.

To learn more about Feature fatigue refer to:

brainly.com/question/19594716

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7 0
2 years ago
The debt to owners' equity ratio is a common type of liquidity ratio
s344n2d4d5 [400]

Answer: No

Explanation: D/E is a solvency ratio. Liquidity ratios are quick and current ratios.

5 0
3 years ago
Carby Hardware has an outstanding issue of perpetual preferred stock with an annual dividend of $7.50 per share. If the required
Ad libitum [116K]

Answer:

The answer is $115.38

Explanation:

Solution

Given that

The annual dividend on preferred stock = $7.50

Required return on preferred stock+= 6.5%

The next step is to find at what price should the preferred stock sell which is given as follows:

The rice of preferred stock = 7.50/6.5%

= $115.38

$115.38 is the price at which the stock preferred was sold.

4 0
3 years ago
The Town of McHenry has $13,000,000 in general obligation bonds outstanding and maintains a single debt service fund for all deb
VLD [36.1K]

Answer:

Dr Cash $13,000,000

Cr Other financing source- refunding of existing debt $13,000,000

Dr Other financing uses - refunding of existing debts $13,000,000

Cr Cash $13,000,000

Explanation:

Preparation of the Journal entries to record the transaction on the books of the debt service fund.

Based on the information given we were told that the Town of McHenry has the amount of $13,000,000 in general obligation bonds outstanding in which On July 1, 2017, a current refunding of the amount of $13,000,000 took place which means that the Journal entries to Record the transaction on the books of the service debt fund will be :

Dr Cash $13,000,000

Cr Other financing source- refunding of existing debt $13,000,000

Dr Other financing uses - refunding of existing debts $13,000,000

Cr Cash $13,000,000

4 0
3 years ago
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