The answer in here is Relationship behavior. The reason is that a high degree of buyer or seller dependence can lead to opportunistic behavior by one party at the expense of the other. As soon as the seller gets the attention and gets the buyers confidence then it enhances a lasting relationship even though it may be losing oportunistic behaviour. Relationship behavior focuses on establishing long term, mutually beneficial rela<span>tionships</span>
<h3>Deese - Roediger - McDermott (DRM) effect</h3>
The Deese–Roediger–McDermott paradigm is a procedure in cognitive psychology used to study false memory in humans.
<h3>What is Deese - Roediger - McDermott (DRM) effect ?</h3>
The Deese, Roediger and McDermott (DRM) task is a false memory paradigm in which subjects are presented with lists of semantically related words (e.g., nurse, hospital, etc.) at encoding. After a delay, subjects are asked to recall or recognize these words.
- In the Deese/Roediger–McDermott (DRM) illusion, named after Deese (1959) and Roediger and Mc Dermott (1995), people study lists of associated words (bed, rest, awake, etc.) and then take a free recall or recognition memory test.
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