Answer: The correct answer is A. Descriptive.
Explanation: Marketing research can be understood as the process of planning, collecting and adquiring the data thats necessary for decision making.
In marketing research certain roles are categorized and each one of those roles has a function within the research.
The roles are:
1- Descriptive role/function
2- Diagnostic role/function
3- Predictive role/function
<u>The descriptive role can be explained as the process of gathering and presenting statements of facts.</u>
In this particular case, Cleo is given the responsibility of gathering information about the countries where sales of cameras have been high and the reson behind customers' preference of certain cameras to others in the market.
Cleo is 1- Gathering information & 2- Presenting statements of facts, thus she is performing, or will need to perform the a. Descriptive role of marketing research.
Westerlies blow west to east picking up warmth from this current and carry it to Europe. There aren't any (large) mountain ranges that can block the winds so they are felt far inland. They carry moisture giving their region rainfall.
In an attempt to reduce the likelihood of a type ii error, the experimenter proposes to recruit a very large group of participants.
In statistical hypothesis testing, a Type I error is actually an incorrect rejection of the true null hypothesis (a.k.a. a "false positive" result or conclusion; e.g., "Innocent person convicted ing"). Rejection of one actually false null hypothesis (also called a "false negative" result or conclusion, e.g. "guilty party not convicted").
Many statistical theories revolve around minimizing one or both of these errors, but unless the outcome is determined by a known and observable causal process, either of these errors can be completely quantified. It is statistically impossible to eliminate You can improve the quality of the hypothesis test by choosing a lower threshold (cutoff) and changing the alpha (α) level. Knowledge of type I and type II errors is widely used in medicine, biometrics, and computer science.
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Ariel wants to compare the salaries for positions she was offered at two companies. These points Ariel should consider in this process:
- She should research the cost of living in different locations to compare it against the offered salaries.
- She should research the benefits included in each offer.
- She should research the average salary of similar positions to see if the offers are fair.
Research is defined as creating new knowledge and/or using existing knowledge in new and creative ways to generate new concepts, methods, and insights. This may involve the synthesis and analysis of previous research to the extent that it leads to new creative results.
Research is a tool for testing your own theories and the theories of others, exploiting this conflict to find answers and expand your knowledge. The purpose of research is actually a continuous process of correcting and refining hypotheses, leading to the acceptance of certain scientific truths.
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They thought the Spaniards were gods
