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2 years ago

Research conducted by Harvard Business School found that the traditional 4 Ps model:

Business

1 answer:

inna [77]2 years ago

8 0

Answer:

B) is narrow and outdated.

Explanation:

The article's name is "Rethinking the 4 P’s" and it summarizes a 5 year study that involved more than 500 top level managers across the world. That study doesn't say that the 4 Ps are useless, it states that they are outdated. The study focused on the B2B market and it argues that the 4 Ps must be restated:

S ⇒ products to solutions
A ⇒ place to access
V ⇒ price to value
E ⇒ promotion to education

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Which of the following types of advertising is particularly expensive? A. Internet ads B. Newspaper ads C. TV commercials D. Rad

Vera_Pavlovna [14]

C, tv commercials are ussualy the most expensive.

If that helps make sure to mark this as the brainliest!
-procklown <3

7 0

2 years ago

Read 2 more answers

Using the percentage of receivables method for recording bad debt expense, estimated uncollectible accounts are $11,000. If the

frosja888 [35]

Answer:

Adjustment balance will be $13800

Explanation:

We have given estimated uncollectible accounts are $11,000

And doubtful account is $2800

We have to find the balance after adjustment

Balance after adjustment will be sum of uncollectible accounts and doubtful account

So the adjustment balance will be equal to $11000 + $2800 = $13800

So the adjustment balance will be $13800

8 0

3 years ago

Assume a major investment service has just given Oasis Electronics its highest investment rating, along with a strong buy recomm

ruslelena [56]

Answer:

Share price : $ 56.23

Explanation:

CAPM

$Ke= r_f + \beta (r_m-r_f)$

risk free = 0.05

market rate = 0.11

premium market = (market rate - risk free) 0.06

beta(non diversifiable risk) = 1.64

$Ke= 0.05 + 1.64 (0.06)$

Ke 0.14840

Now, we solve for the present value of the future dividends:

year dividend* present value**

1 2.91 2.53

2 3.31 2.51

3 3.78 2.49

4 4.31 2.48

4 80.38 46.22

TOTAL 56.23

*Dividends will be calculate as the previous year dividends tiems the grow rate

during the first four year is 14%

then, we calcualte the present value of all the future dividends growing at 9% using the dividend grow model:

$\frac{D_1}{K_e-g}$

(4.31 x 1.09) / (0.1484 - 0.09) = 80.38

Then we discount eahc using the present value of a lump sum:

$\frac{Cashflow}{(1 + rate)^{time} } = PV$

We discount using the CAPM COst of Capital of 14.84%

last we add them all to get the share price: $ 56.23

4 0

3 years ago

Which of the following is true about investors who buy preferred stock?

raketka [301]

I think the correct answer is A. Investors who buy preferred stock receive dividends after the common stock shareholders. Preferred stock is a stock type that gives right to the owner a fixed share of the company's profit or fixed dividend.

7 0

2 years ago

Read 2 more answers

Devon worked for a major corporation for 20 years but recently switched jobs because she wanted to make a larger contribution to

ddd [48]

Answer:

generativity versus stagnation

Explanation:

found the answer to your question here and this website likely has the questions to the whole assignment https://quizlet.com/107290559/psych-chapter-4-mastery-quiz-flash-cards/

6 0

3 years ago