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Leno4ka [110]
3 years ago
7

Pentogreen, a company that manufactures soda, offers its latest products at very low prices. Pentogreen's strategy is based on t

he assumption that more customers will be willing to buy its products if they're offered at lower prices. Pentogreen has adopted this strategy to attract a larger customer base and increase its sales volume even though it will only gain a small profit on each individual sale. In this scenario, Pentogreen has implemented the _____ strategy.
Business
1 answer:
aivan3 [116]3 years ago
6 0

Answer:

The correct answer is penetration pricing.

Explanation:

It is one of the pricing strategies that the company can follow when deciding to introduce a new product in the market. It consists of setting a low price at the time of product launch, in order to stimulate sales and quickly gain market share.

This strategy requires a great effort in distribution and promotion, in order to achieve market dominance that facilitates obtaining long-term benefits.

It is, for example, the strategy that the newspaper La Razón used at the time of its launch. It was sold for a time at a lower price than usual in this category of products, in order to make it known among consumers. Subsequently, its price was equal to that of other newspapers.

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The standardization strategy uses __ marketing activities across national boundaries whereas the adaptation strategy uses a ____
nadezda [96]

Answer:

The correct answer is letter "C": similar; differentiated strategy.

Explanation:

The advertisement of a product can be shaped according to the region where the good or service will be offered whereas, in some other cases, changes in marketing can be minimal or null. In such scenarios, the standardization approach uses the same marketing method for every country where the company has a presence. This will only work if consumers worldwide have similar needs and preferences.

The differentiated strategy, instead, links customers' expectations, patterns, and cultures with the marketing processes of the firm. This approach aims to give a tailored good or service to different consumers and is mostly used.

8 0
3 years ago
An advantage of using interchangeable parts is that they
V125BC [204]
I think that its either A or D! hope this helps
5 0
3 years ago
Read 2 more answers
The Board of Directors has voted to add a new product line. Casey's department will be directly responsible for implementing the
liubo4ka [24]

No, because the decision has already been made by the Board of Directors.

More about directors and decision making:

The board's decision-making process is divided into two stages: communication and decision-making. Each director decides whether to incur a cost to communicate his information to others during the communication stage. At the decision-making stage, all directors take actions (e.g., vote) based on their private information and information inferred from the discussion, and the board makes a collective decision. Directors may have conflicts of interest and thus prefer a decision that is not in the best interests of the shareholders. Directors may also have a preference for conformity and thus incur a loss if their actions differ from those of other directors, such as voting differently than the majority.

Learn more about decision making here:

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6 0
2 years ago
There were initially two satellite radio providers in the U.S. market, Sirius and XM Radio. The firms merged to form one firm, a
Delicious77 [7]

Answer: a. The merged firm will operate at higher capacity and may be able to reduce costs through economies of scale and perhaps learning-by-doing, which will benefit U.S. consumers.

Explanation:

A merger occurs when two companies comes together and becomes one. This is done in order to expand the recah of a company, gain a market share, and also expand into new segments.

The plausible reasons for the limited impact of the merger will be because the merger will lead to the operation at a higher capacity which will ensure that there's cost reduction through economies of scale which will be beneficial to the consumers.

7 0
3 years ago
A lot of estimates go into the final calculation to determine market size, and each component needs to be as precise as possible
natulia [17]

True, A  lot of estimates go into the final calculation to determine market size, and each component needs to be as precise as possible. Otherwise, the errors in the estimation get compounded.

What does market size actually mean?

  • The total number of prospective customers for a good or service inside a certain market, along with the potential revenue from those sales, make up the "market size."
  • For a number of reasons, it's critical to determine and comprehend market size.

What is an example of market size?

  • For instance, a shoe company might find 100,000 people who are interested in its product, but data on income and accessibility reveals that only half of them have the resources to make a purchase.
  • The market that is open in that situation has 50,000 potential customers.

Learn more about market size

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3 0
1 year ago
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