Answer:
True
Explanation:
Brand positioning refers to creating and occupying a place in a prospective customer's mind with respect to a brand. It refers to a brand image created in the minds of prospective customers whenever they think of a brand.
For instance, when a customer thinks of Lacoste, it reminds him of the quality associated with it along with it's French connect.
Brand positioning helps an enterprise distinguish it's own brand from those of the competitors. Also, such an exercise reveals uniqueness of the brand i.e attributes specific of such a brand.
Answer:
<u>Stand upright behind a podium to project authority.</u>
Explanation:
For Luiz to make a good presentation and meet the expectations of so many people attending his session, it is ideal that he uses a podium in the room to project authority and increase people's visibility. This will help you retain the audience's attention so that your presentation can flow accurately and dynamically, and that communication is delivered effectively.
<span>This is most likely an example of a franchise opportunity. It could also be considered to be a hybrid type of franchise where the indepenent dealers have more leeway in how the business looks and how it is run. This would be a win/win for many independent dealers as the would still be making most of the local decisions.</span>
Manager who subscribe to Theory X believe that people are naturally lazy and uncooperative and therefore must either be rewarded or punished to be made productive to achieve the target.
Theory X and theory y are two theories of human motivation and management created by Douglas McGregor based on the works of Abraham Maslow and demonstrate opposing models of workforce motivation. Theory X works on the assumption that the typical worker is unambitious, selfish, uncooperative and avoids responsibility, unintelligent, lazy, and that their main motivation is a steady income.
Managers who employ these assumptions tend to use a reward/punishment system as a motivator and expect increased efficiency with a hands-on approach. Under this type of management, individuals are more likely to directly receive a negative or positive outcome and are considered to be most effective in a workforce with low-performance motivation. A workplace that involves assembly lines or manual labor is ideal for this managerial style.
You can learn more about theory X at
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